Senior Marketing Manager • Senior

Who you are

You have 5+ years of experience in marketing, specifically in content and SEO strategies — you've successfully managed campaigns that enhance brand visibility and customer trust. Your analytical skills are top-notch, allowing you to dive deep into data to assess performance and identify areas for improvement. You understand the nuances of storytelling and how to craft compelling narratives that resonate with diverse audiences, including thought-leaders, brands, and policymakers.

You are a collaborative team player who thrives in cross-functional environments — you enjoy working with public relations, public policy, and product teams to align external perceptions with reality. Your ability to build and strengthen influential relationships is a key asset, as you engage with various stakeholders to address customer trust issues effectively.

Your expertise in SEO is complemented by a strong understanding of content marketing principles — you know how to create editorial roadmaps that not only inform but also engage and persuade. You are comfortable using various tools and platforms to optimize content for search engines and enhance user experience.

Desirable

Experience in e-commerce or technology sectors is a plus, as is familiarity with customer trust issues and industry trends. A background in public relations or communications can also be beneficial, as it enhances your ability to convey complex information clearly and effectively.

What you'll do

In this role, you will manage the SEO and GEO strategy for Amazon's Trustworthy Shopping site — your primary focus will be on building editorial roadmaps that highlight Amazon's commitment to customer trust. You will collaborate with CTXR program leaders and other teams to develop and launch content that aligns with Amazon's mission of providing the safest shopping experience.

You will analyze data to understand content performance, identifying trends and areas for improvement — your insights will drive strategic decisions and enhance the effectiveness of marketing initiatives. You will also serve as a voice of the customer, providing valuable feedback to product and tech teams to ensure that customer needs are met.

Your role will involve engaging with key brands and stakeholders to discuss hot topics and share insights on industry trends — you will be instrumental in building partnerships that address material pain points and enhance customer trust. You will also oversee the execution of marketing campaigns that promote Amazon's initiatives in IP protection, scam prevention, and anti-counterfeiting.

What we offer

At Amazon, we value innovation and customer obsession — you will be part of a team that is dedicated to making a positive impact on the shopping experience for millions of customers worldwide. We offer competitive compensation packages, including equity and comprehensive benefits. You will have opportunities for professional growth and development, working alongside talented individuals who are passionate about their work. Join us in shaping the future of e-commerce and customer trust.