Product Marketing Manager • Mid-Level

Who you are

You have a strong background in product marketing, ideally with experience in AI or technology sectors. Your ability to conduct market research and competitive analysis allows you to identify customer needs and market trends effectively. You possess excellent project management skills, enabling you to prioritize tasks and manage multiple projects simultaneously. Your collaborative mindset helps you work closely with product management, sales, and customer success teams to drive awareness and adoption of products. You thrive in ambiguous situations and are passionate about continuous learning and professional development in marketing.

What you'll do

As a Product Marketing Associate at Appier, you will develop and execute go-to-market strategies for Personalization and Data Cloud products. You will work closely with cross-functional teams to ensure the successful launch and adoption of these products in various markets, including Japan, South Korea, Taiwan, Hong Kong, and Southeast Asia. Your responsibilities will include conducting market research to identify growth opportunities and developing competitor playbooks. You will also be responsible for delivering global training and acting as a public figure for the company, effectively communicating the value of data and personalization across all channels.

What we offer

At Appier, you will be part of a dynamic team that is dedicated to solving complex business problems through AI technology. We offer a collaborative work environment where your contributions will directly impact the success of our products. You will have opportunities for professional growth and development, as well as the chance to work with a passionate team of experts in the field. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.