
About Golin
Progressive public relations for a diverse world
Key Highlights
- Headquartered in Chicago, Illinois
- 1,000 to 5,000 employees
- Focus on data-driven public relations strategies
- Serves a diverse global market
Golin, headquartered in Chicago, Illinois, is a leading public relations agency with a focus on data-driven strategies and creative storytelling. With a workforce of 1,000 to 5,000 employees, Golin serves a diverse clientele across various industries, leveraging innovative approaches to engage audie...
🎁 Benefits
Golin offers competitive salaries, comprehensive health benefits, a generous PTO policy, and opportunities for remote work. Employees also enjoy a lea...
🌟 Culture
Golin fosters a culture of inclusivity and creativity, encouraging employees to embrace diverse perspectives and innovative ideas. The agency prioriti...
Overview
Golin is seeking a VP of Strategy in Healthcare to develop innovative solutions for healthcare and pharma clients. You'll collaborate with analytics and creative teams to drive impactful strategies. This role requires extensive experience in healthcare strategy and audience insights.
Job Description
Who you are
You are an experienced and curious professional with a strong background in healthcare strategy. You enjoy asking questions and solving problems, and you have a knack for unearthing audience insights that drive effective solutions. Your ability to write compelling creative briefs sets you apart, and you thrive in collaborative environments where you can partner with analytics, account, and creative teams to bring big ideas to life. You have experience building personas across various audiences, including patients and healthcare professionals, and you orchestrate market research to gather the necessary data to understand these stakeholders. Your strong point of view is developed using the 4Cs framework for each client challenge, and you are adept at presenting your insights to both internal teams and clients. You love partnering with creative teams, actively participating in review sessions, and presenting ways to enhance the work.
Desirable
Experience in public relations or a related field is a plus, as is familiarity with data-driven strategies and scientific knowledge in healthcare. You should be comfortable navigating complex client challenges and have a proven track record of developing successful strategies that resonate with diverse audiences.
What you'll do
As the VP of Strategy at Golin Health, you will lead the development of innovative strategies for a diverse portfolio of healthcare and pharma clients. Your role will involve collaborating closely with various teams to ensure that the strategies you create are not only effective but also aligned with the clients' goals. You will be responsible for conducting thorough market research and analysis to inform your strategies, ensuring that they are data-driven and impactful. You will also play a key role in building and refining audience personas, which will guide the creative process and help tailor messaging to resonate with specific groups.
In addition to strategy development, you will present your findings and recommendations to clients and internal stakeholders, articulating the rationale behind your strategies and how they will drive results. Your ability to communicate complex ideas clearly and persuasively will be essential in this role. You will also mentor and guide junior team members, fostering a culture of collaboration and innovation within the team.
What we offer
Golin Health offers a dynamic work environment where creativity and strategic thinking are highly valued. You will have the opportunity to work with some of the biggest brands in healthcare, making a meaningful impact on their communication strategies. We provide competitive compensation and benefits, along with opportunities for professional growth and development. Join us in our mission to bring health within reach for more people and drive change in the healthcare landscape.
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