
About GroundTruth
Transforming location data into actionable insights
Key Highlights
- Headquartered in World Trade Center, New York, NY
- $139.7 million raised in Series E funding
- 201-500 employees focused on location-based marketing
- Supports mobile, CTV, OTT, and desktop advertising formats
GroundTruth is a leading location-based marketing and advertising platform headquartered in the World Trade Center, New York, NY. The company has raised $139.7 million in funding through its Series E round and serves a diverse range of clients by providing actionable insights into audience behavior ...
🎁 Benefits
GroundTruth offers comprehensive benefits including 100% covered medical plans, generous parental leave, flexible schedules, and a robust 401k employe...
🌟 Culture
GroundTruth fosters a unique culture centered around the value of location data, emphasizing accuracy and actionable insights. The company encourages ...

Data Engineer • Mid-Level
GroundTruth • India - Remote
Skills & Technologies
Overview
GroundTruth is hiring a Software Engineer - Data Engineer to join their Geo team, responsible for ingesting Geo data and building APIs. You'll work with technologies related to data processing and integration. This position requires experience in data engineering and API development.
Job Description
Who you are
You are a detail-oriented Software Engineer with a strong background in data engineering and API development. You thrive in collaborative environments and enjoy working with multiple stakeholders to find solutions that drive real business results. You have a maker mindset and are organized in your approach to problem-solving. Your experience includes working with geo data and integrating it into advertising platforms, ensuring that the data is processed efficiently and effectively.
You have a proven track record of building and developing APIs that manage data effectively. Your communication skills allow you to collaborate seamlessly with both technical and non-technical teams, ensuring that everyone is aligned on project goals. You are passionate about using technology to create impactful advertising solutions that leverage real-world consumer behavior.
What you'll do
As a Software Engineer on the Geo team, you will be responsible for ingesting and processing Geo data to support GroundTruth's advertising efforts. You will build and develop APIs that manage Points of Interest (POI) data, ensuring that it integrates smoothly with the Ads Manager, Location Manager, and Blueprint Manager platforms. Your role will involve collaborating with various business and engineering stakeholders to optimize data usage and enhance advertising effectiveness.
You will take pride in your ability to solve complex problems and deliver high-quality solutions that meet the needs of the business. Your work will directly contribute to the success of marketing campaigns, driving measurable impact such as increased in-store visits and sales. You will also be involved in ongoing efforts to optimize data processing and uncover unique insights that can inform future marketing strategies.
What we offer
GroundTruth offers a dynamic work environment where innovation is encouraged. You will have the opportunity to work with cutting-edge technology and be part of a team that is recognized as one of Ad Age’s Best Places to Work. We value our employees and provide a supportive culture that fosters growth and development. Join us to make a real impact in the advertising industry through technology and data-driven insights.
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