Klaviyo

About Klaviyo

The CRM platform for growth-focused B2C brands

🏢 Tech👥 1001+ employees📅 Founded 2012📍 Boston, MA4
B2CMarketingContenteCommerce

Key Highlights

  • Over 100,000 customers including Uncommon Goods & Chubbies
  • $1B+ raised in funding with a $9.5B valuation
  • Headquartered in Boston, MA with 1001+ employees
  • Integrates marketing automation, analytics, and customer service

Klaviyo, headquartered in Boston, MA, is a leading CRM platform specifically designed for B2C brands. With over 100,000 customers, including notable names like Uncommon Goods and Chubbies, Klaviyo integrates marketing automation, analytics, and customer service into a single solution. The company ha...

🎁 Benefits

Klaviyo offers a comprehensive benefits package including private medical insurance, an employee stock purchase plan, company equity, generous parenta...

🌟 Culture

Klaviyo fosters a data-driven culture that emphasizes the integration of analytics and messaging to empower eCommerce brands. The company values innov...

Klaviyo

Product Marketing Manager Lead

KlaviyoBoston

Posted 1w agoLeadProduct Marketing Manager📍 Boston💰 $140,000 - $210,000 / yearly
Apply Now →

Overview

Klaviyo is hiring a Lead Product Marketing Manager to shape the go-to-market strategy for their AI and analytics product portfolio. You'll drive product marketing for AI experiences and analytics products, focusing on customer-centric storytelling. This role requires a deep understanding of AI and market trends.

Job Description

Who you are

You have a strong background in product marketing, particularly in AI and analytics, with a proven track record of developing go-to-market strategies that resonate with customers. Your experience allows you to translate complex technology into clear, compelling narratives that highlight customer value. You are fluent in market and industry trends, enabling you to position products effectively in a competitive landscape. You thrive in collaborative environments, working closely with cross-functional teams to ensure alignment and success in product launches. You are passionate about AI and its potential to transform customer experiences, and you are eager to bring innovative solutions to market. You understand the importance of data-driven decision-making and are skilled at leveraging insights to inform your marketing strategies.

What you'll do

In this role, you will own the product marketing strategy for Klaviyo's AI and analytics products, including Agentic AI and AI-powered personalization. You will shape how these transformative AI experiences are positioned and communicated to customers, ensuring that the value of advanced capabilities is clearly articulated. You will collaborate with product management, engineering, and design teams to align marketing efforts with product development and customer needs. Your responsibilities will include conducting market research, defining target audiences, and developing messaging that resonates with users. You will lead the creation of marketing materials and campaigns that effectively showcase the benefits of Klaviyo's AI solutions. Additionally, you will analyze the performance of marketing initiatives and iterate on strategies to optimize results.

What we offer

Klaviyo offers a dynamic work environment where innovation and creativity are encouraged. You will have the opportunity to work with a talented team that is passionate about empowering creators and driving success through AI and analytics. We provide competitive compensation and benefits, along with opportunities for professional growth and development. Join us in shaping the future of marketing technology and making a meaningful impact on our customers' success.

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