Head Of Marketing • Lead

Who you are

You have a proven track record in marketing leadership, with extensive experience in scaling marketing organizations and strategies. Your background includes a strong focus on demand generation and brand awareness, enabling you to drive impactful marketing initiatives. You understand the nuances of both inbound and outbound marketing tactics, and you are adept at integrating them into a cohesive strategy that aligns with business goals.

You thrive in fast-paced environments and are passionate about leveraging data to inform marketing decisions. Your ability to analyze market trends and customer insights allows you to craft compelling marketing messages that resonate with diverse audiences. You are a collaborative leader who values transparency and empathy, fostering a culture of support and innovation within your team.

What you'll do

As the Head of Marketing at mabl, you will lead the global marketing organization, focusing on expanding our marketing strategy into field marketing and partner marketing. You will oversee the development and execution of marketing campaigns that enhance product positioning and differentiation in the market. Your role will involve collaborating closely with cross-functional teams to ensure alignment between marketing initiatives and overall business objectives.

You will be responsible for driving user acquisition and engagement through innovative marketing strategies that leverage AI and low-code automation. Your leadership will guide the marketing team in executing campaigns that effectively communicate mabl's value proposition to potential customers. You will also analyze the performance of marketing efforts, using insights to refine strategies and improve outcomes continuously.

In addition, you will play a key role in mentoring and developing your team, fostering a culture of creativity and collaboration. You will encourage team members to bring their authentic selves to work, ensuring a supportive environment that drives high performance. Your leadership will be instrumental in scaling mabl's marketing efforts as the company continues to grow and evolve in the competitive landscape of software testing.

What we offer

At mabl, we believe in the power of culture and the importance of supporting our employees. You will join a team that values drive, authenticity, support, and insight, creating an environment where everyone can thrive. We offer flexibility in your work arrangements, recognizing the diverse needs of our team members. As part of our commitment to employee wellbeing, we provide resources and support to ensure you feel valued and empowered in your role.

Join us in transforming the testing space and making a significant impact in the software development industry. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.