Marketing Analyst • Mid-Level

Who you are

You have a strong analytical background with experience in digital advertising effectiveness and research methods — you understand the complexities of integrating AI into marketing strategies and can translate advertiser needs into actionable insights. Your ability to collaborate closely with product developers allows you to align guidance systems with new tools effectively.

With a focus on supporting global small businesses, you possess a deep understanding of how to leverage data and science to drive growth — you are skilled in identifying opportunities for developing and refining marketing strategies that resonate with advertisers. Your quantitative measurement skills enable you to execute key advertising and measurement research projects that deliver impactful strategies and insights.

You thrive in a highly analytical environment and are comfortable working with diverse teams — your experience allows you to build proactive initiatives that drive value for advertisers while ensuring alignment with overall business objectives. You are adept at communicating complex ideas clearly and effectively, making you a valuable asset in cross-functional collaborations.

Desirable

Experience with AI integration in marketing strategies is a plus — you are familiar with the latest trends in automation and how they can enhance advertiser guidance. A background in working with small businesses and understanding their unique challenges will further strengthen your candidacy.

What you'll do

In this role, you will be responsible for building integration strategies for AI across various marketing channels — you will work closely with product teams to ensure that our guidance systems are effectively aligned with new tools. Your analytical skills will be crucial in executing key advertising and measurement research projects that aim to support small businesses in their growth journey.

You will identify opportunities to develop and refine different marketing treatments, ensuring that they are tailored to meet the needs of our advertisers — your insights will help shape the go-to-market strategies for various initiatives focused on driving value. Collaborating with cross-functional teams, you will execute proactive initiatives that leverage data to enhance the effectiveness of our advertising solutions.

Your role will involve analyzing data to understand how small businesses can best utilize our platforms — you will provide guidance and support to help them grow through informed decision-making. You will also be responsible for communicating findings and strategies to stakeholders, ensuring that everyone is aligned on the objectives and outcomes of your initiatives.

What we offer

At Meta, you will be part of a dynamic team that prioritizes innovation and collaboration — we encourage you to apply even if your experience doesn't match every requirement. You will have the opportunity to work on impactful projects that directly contribute to the success of small businesses globally. Our culture fosters growth and development, providing you with the resources and support needed to excel in your role.

We offer competitive compensation and benefits, along with a flexible work environment that values work-life balance. Join us in our mission to empower small businesses through data-driven marketing strategies and make a meaningful impact in the advertising landscape.