Minitab

About Minitab

Empowering data-driven decisions for 50 years

🏢 Tech👥 251-1K📅 Founded 1972📍 State College, Pennsylvania, United States

Key Highlights

  • Headquartered in State College, Pennsylvania
  • Serves thousands of customers in various industries
  • Offers tools like Minitab Statistical Software and Quality Trainer
  • Founded nearly 50 years ago, focusing on process improvement

Minitab, headquartered in State College, Pennsylvania, has been a leader in data analysis for nearly 50 years, providing tools like Minitab Statistical Software, Minitab Engage, and Minitab Workspace. With thousands of customers globally, including organizations in healthcare and manufacturing, Mini...

🎁 Benefits

Minitab offers competitive salaries, equity options, a generous PTO policy, and flexible remote work arrangements to support work-life balance....

🌟 Culture

Minitab fosters a culture of data-driven decision-making and continuous improvement, emphasizing collaboration and the application of statistical meth...

Overview

Minitab is hiring a Digital Marketing Intern to learn and implement digital marketing strategies. You'll work with platforms like HubSpot and LinkedIn to create integrated marketing campaigns. This position is ideal for those looking to start their career in digital marketing.

Job Description

Who you are

You are an enthusiastic individual eager to kickstart your career in digital marketing. You have a keen interest in learning how to promote products and services effectively, and you are excited about utilizing various digital marketing platforms. You are detail-oriented and ready to engage with different marketing strategies to reach target audiences effectively.

You are comfortable working in a collaborative environment and are eager to learn from experienced marketing professionals. You understand the importance of data-driven decision-making and are keen to develop skills in analyzing marketing metrics to assess campaign effectiveness. You are adaptable and open to feedback, which will help you grow throughout your internship.

What you'll do

As a Digital Marketing Intern at Minitab, you will learn how to promote the organization and its products/services in the Chicago area to help grow and maintain revenue. Each week, you will explore a new digital marketing strategy, gaining hands-on experience with platforms such as HubSpot, LinkedIn, and Facebook. By the end of your internship, you will create an integrated marketing campaign that spans multiple digital platforms.

You will assist in delivering end-to-end marketing services, including developing, supporting, and executing localized marketing campaigns aimed at lead generation, nurturing, and brand awareness. You will work closely with the global marketing team to shape and implement client acquisition initiatives, including webinars, go-to-market campaigns, and events that drive revenue growth.

Additionally, you will identify opportunities to leverage existing content and campaigns, helping to plan, build, manage, and track budgets. You will create automated communication plans by developing targeted content, scheduling activities, and ensuring branding compliance. Throughout your internship, you will gain valuable insights into the marketing industry and contribute to the overall marketing objectives of Minitab.

What we offer

Minitab offers a supportive environment where you can learn and grow your skills in digital marketing. You will have the opportunity to work alongside experienced professionals who are passionate about marketing and eager to share their knowledge. This internship will provide you with practical experience that will be invaluable as you pursue a career in marketing. You will also gain exposure to various marketing strategies and tools, setting a strong foundation for your future endeavors in the field.

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