About Nielsen
Transforming data into actionable insights for businesses
Key Highlights
- Headquartered in New York, NY with 40,000 employees
- Publicly traded with a valuation of approximately $5 billion
- Serves major clients like Procter & Gamble and Unilever
- Focuses on market measurement in media, retail, and advertising
Nielsen Holdings PLC is a leading global data and analytics company headquartered in New York, New York. With a workforce of approximately 40,000 employees, Nielsen provides insights into consumer behavior and media consumption, serving clients like Procter & Gamble and Unilever. The company went pu...
🎁 Benefits
Nielsen offers competitive salaries, equity options, generous PTO policies, and a flexible remote work policy to support work-life balance....
🌟 Culture
Nielsen promotes a data-driven culture that values innovation and collaboration, encouraging employees to leverage analytics for impactful decision-ma...
Skills & Technologies
Overview
Nielsen is hiring a Content Creator Leader to develop and grow their content creator measurement business. You'll leverage your expertise in the creator economy across various media platforms. This role requires significant experience in content creation and analytics.
Job Description
Who you are
You are a seasoned Content Creator Leader with a deep understanding of the creator economy — your expertise spans all major and emerging media platforms, allowing you to position Nielsen as a leader in creator economy analytics. You have a proven track record of developing content strategies that resonate with diverse audiences and drive engagement. Your analytical mindset enables you to measure the impact of content effectively, ensuring that every piece aligns with business goals and audience needs.
You thrive in collaborative environments, working closely with cross-functional teams to create compelling content that elevates brand presence. Your strong communication skills allow you to articulate complex ideas clearly, making you a trusted partner for stakeholders across the organization. You are passionate about staying ahead of industry trends and continuously seek opportunities to innovate in content creation.
What you'll do
In this role, you will lead the development and growth of Nielsen's content creator measurement business — your primary focus will be on establishing the company as the authority in creator economy analytics. You will oversee the creation of high-quality content that showcases Nielsen's insights and expertise, driving user engagement and brand loyalty. Collaborating with data analysts, you will leverage analytics to inform content strategies and measure performance, ensuring that your initiatives deliver measurable results.
You will also mentor and guide a team of content creators, fostering a culture of creativity and excellence. Your leadership will be crucial in developing innovative content formats and strategies that resonate with audiences across various platforms. By analyzing market trends and audience feedback, you will continuously refine and enhance content offerings, positioning Nielsen at the forefront of the creator economy.
What we offer
At Nielsen, you will be part of a dynamic team that values creativity and innovation. We offer competitive compensation and benefits, along with opportunities for professional growth and development. Join us in shaping the future of content measurement and analytics in the creator economy.
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