About Tide
Empowering SMEs with tailored financial solutions
Key Highlights
- Over 1 million customers globally, 650,000 in the UK
- $410 million raised in funding to date
- Headquartered in the City of London, UK
- Offers a range of accountancy tools alongside business accounts
Tide is a fintech company headquartered in the City of London, UK, dedicated to providing tailored financial services for SMEs. With over 1 million customers globally and 650,000 in the UK, Tide offers a range of products including business accounts and accountancy tools. The company has raised $410...
🎁 Benefits
Tide offers a comprehensive benefits package including 25 days of paid holiday leave, flexible working arrangements, and a personal development budget...
🌟 Culture
Tide's culture is centered around addressing the needs of underserved small businesses, providing fast and affordable financial solutions. With a focu...
Growth Manager • Mid-Level
Overview
Tide is hiring a Country Commercial Lead - Marketing Conversion to drive member acquisition and marketing strategies. You'll work at the intersection of commercial and marketing efforts to enhance growth. This position requires a strong focus on data-driven decision-making.
Job Description
Who you are
You have a strong background in marketing and commercial strategy, ideally with experience in driving growth for SMEs. You understand the importance of data-driven decisions and have a proven track record of successful marketing campaigns that resonate with target audiences. You thrive in a collaborative environment and are comfortable working with cross-functional teams to achieve business objectives.
You possess excellent communication skills, allowing you to articulate marketing strategies effectively to both internal stakeholders and external partners. Your analytical mindset enables you to interpret data and derive actionable insights that inform marketing initiatives. You are passionate about innovation and are always looking for new ways to engage customers and drive conversion.
What you'll do
In this role, you will lead Tide's marketing conversion efforts, focusing on member acquisition across various channels. You will collaborate closely with the Member Accession Marketing team to develop and implement strategies that enhance customer engagement and drive growth. Your responsibilities will include analyzing market trends, identifying opportunities for improvement, and experimenting with new marketing tactics to optimize conversion rates.
You will work with data analytics tools to measure the effectiveness of marketing campaigns and adjust strategies accordingly. Additionally, you will partner with product teams to ensure that marketing efforts align with product offerings and customer needs. Your role will be pivotal in shaping Tide's marketing approach and contributing to the overall success of the company.
What we offer
Tide offers a dynamic work environment where innovation is encouraged, and your contributions will have a direct impact on the company's growth. You will be part of a diverse team that values collaboration and creativity. We provide opportunities for professional development and growth, ensuring that you can advance your career while making a meaningful difference in the small business banking sector.
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