Market Research Analyst • Entry-Level

Who you are

You have a Bachelor's Degree in Marketing, Advertising, Business, Journalism, Communications, Information Systems, Statistics, or a related field, with a GPA above 3.4. You bring at least 1 year of experience in a marketing, market research, or business analyst role, showcasing your ability to interpret business analytics effectively. Your outstanding customer service skills shine through in any industry, and you have a keen interest in digital marketing strategies. You possess general knowledge of SEO, Google Ads, and Google Analytics, along with a basic understanding of HTML, which allows you to navigate the digital landscape with ease.

You are a proactive individual who thrives in a collaborative environment, eager to contribute to a team that values strategic growth. Your analytical mindset enables you to draw meaningful insights from data, helping to inform marketing strategies that drive client success. You are adaptable and open to learning, ready to embrace the evolving nature of digital marketing.

What you'll do

As a Market Research Analyst at WebFX, you will play a crucial role in analyzing market trends and consumer behavior to provide actionable insights for our clients. You will collaborate with various teams to develop marketing strategies that align with client goals, utilizing your data analysis skills to interpret complex datasets. Your responsibilities will include conducting thorough market research, analyzing competitors, and identifying opportunities for growth. You will also assist in the development of marketing campaigns, ensuring they are data-driven and effective.

You will have the opportunity to work closely with industry experts, gaining valuable in-person experience that will enhance your professional development. As you advance in your career, there will be potential promotional paths available, including roles such as Digital Marketing Consultant and Lead Internet Marketing Consultant. Your contributions will directly impact the success of our clients, making your role both rewarding and significant.

What we offer

WebFX is committed to fostering a supportive and engaging work environment. We offer competitive compensation, with the potential for negotiation based on your experience and skills. Our riverside campus in Harrisburg, PA, provides a vibrant setting for collaboration and creativity. As part of our team, you will have access to ongoing training and development opportunities, ensuring you stay at the forefront of industry trends and best practices. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.