Creative Director • Senior

Who you are

You have a deep understanding of visual communication and how to convey a brand's essence and vision — your experience as a designer has equipped you with the skills to create compelling visual narratives that resonate with audiences. As a senior leader in the Creative team, you are both a visionary and a doer, able to set high standards while also being hands-on when necessary. You thrive in a collaborative environment and enjoy mentoring designers, helping them grow their skills and creativity. You believe that creativity is only as good as the results it drives, and you are committed to producing work that not only looks great but also achieves business objectives.

You have a proven track record of evolving brand standards and ensuring consistency across all visual communications — your ability to balance creativity with strategic thinking sets you apart. You are comfortable working in a fast-paced environment and can adapt to changing priorities while maintaining a focus on quality and impact. Your leadership style encourages collaboration and innovation, fostering a culture where creativity can flourish.

What you'll do

In this role, you will be an integral member of the Marketing team, collaborating closely with other departments to ensure that all visual communications align with the brand's vision. You will lead the Creative team, setting the standard for quality and creativity while also coaching team members to achieve their best work. Your responsibilities will include developing and executing creative concepts for various marketing initiatives, from digital campaigns to print materials. You will work closely with designers to guide their creative process, providing feedback and support to help them grow.

You will also be responsible for maintaining and evolving brand standards, ensuring that all visual communications are consistent and reflect the brand's identity. You will analyze the effectiveness of creative campaigns, using data to inform your decisions and drive improvements. Your ability to crack big ideas and translate them into actionable plans will be key to your success in this role. You will be expected to stay current with industry trends and best practices, bringing fresh ideas to the table and pushing the boundaries of what is possible.

What we offer

At WHOOP, we value creativity and innovation, and we are committed to providing our team with the resources and support they need to succeed. You will have the opportunity to work in a dynamic environment where your ideas are valued and encouraged. We offer competitive compensation and benefits, as well as opportunities for professional development and growth. Whether you are based in our Boston HQ or working remotely from New York, you will be part of a collaborative team that is passionate about what we do.