About Zocdoc
Connecting patients to doctors, seamlessly and efficiently
Key Highlights
- Over 100 million users booking appointments monthly
- $374 million raised in Series D funding
- Headquartered in SoHo, New York, with 1001+ employees
- Partnerships with WellHive to support veterans' healthcare
Zocdoc is a leading healthcare platform headquartered in SoHo, New York, that connects patients with doctors through its API. With over 100 million users each month, Zocdoc allows patients to book appointments instantly, read verified reviews, and access both in-person and virtual care. The company ...
🎁 Benefits
Zocdoc offers 100% paid health benefits, generous vacation and parental leave packages, and a 401(k) match. Employees enjoy complimentary lunch and sn...
🌟 Culture
Zocdoc is dedicated to putting patients first by streamlining healthcare access and reducing inefficiencies. The company embraces a user-centric appro...
Skills & Technologies
Overview
Zocdoc is hiring a Content Marketing Manager for Demand Generation to produce impactful content that enhances patient experience in healthcare. You'll work on original research, benchmark reports, and webinars. This role requires strong content creation and analytical skills.
Job Description
Who you are
You have 3+ years of experience in content marketing, particularly in demand generation, and a proven track record of creating engaging content that resonates with target audiences. You understand the healthcare landscape and are passionate about improving patient experiences through effective communication. Your analytical skills allow you to measure the impact of your content and adjust strategies accordingly. You are a collaborative team player who enjoys working with cross-functional teams to drive marketing initiatives. You possess strong writing and editing skills, ensuring that all content is clear, compelling, and aligned with brand messaging. You are familiar with SEO best practices and can optimize content for search engines to increase visibility and engagement.
What you'll do
In this role, you will be responsible for developing and executing a content strategy that drives demand generation efforts. You will create original research, benchmark reports, and long-form guides that provide valuable insights to healthcare marketing leaders. You will collaborate with the marketing team to produce webinars and other content formats that engage and educate our audience. You will analyze content performance metrics to refine strategies and ensure that our messaging cuts through the noise in the healthcare marketing space. You will work closely with design and product teams to ensure that all content is visually appealing and effectively communicates our mission. You will also stay updated on industry trends and competitor activities to inform your content strategy and maintain Zocdoc's position as a leader in healthcare marketing.
What we offer
Zocdoc offers a dynamic work environment where you can make a real impact on the healthcare industry. We provide competitive compensation and benefits, including health insurance, retirement plans, and opportunities for professional development. You will have the chance to work with a talented team of professionals who are dedicated to improving patient experiences and transforming healthcare marketing. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.
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