Segment Marketing Manager • Mid-Level

Who you are

You have a strong background in marketing, particularly in segment marketing or growth marketing, with at least 5 years of experience in a similar role. You understand the startup ecosystem and have experience working with venture capital firms, enabling you to build strategic partnerships that drive engagement. Your analytical skills allow you to assess market trends and adapt strategies accordingly, ensuring that your marketing efforts resonate with the target audience. You are a creative thinker who can design innovative marketing programs that capture attention and drive results. You thrive in collaborative environments, working closely with cross-functional teams to align marketing initiatives with business objectives. You are passionate about AI and its potential to transform industries, and you are eager to help startups leverage this technology effectively.

What you'll do

In this role, you will be responsible for developing and executing the startup marketing strategy at Anthropic. You will partner directly with leading venture capital firms such as Y Combinator and Lightspeed Ventures to create co-marketing programs that engage their portfolio companies. You will design and implement account-based marketing (ABM) programs tailored to high-value startup accounts, balancing personalization with scalability. Your role will involve defining how Anthropic engages with the startup ecosystem, influencing how thousands of developers and founders approach AI development. You will analyze the effectiveness of marketing campaigns and adjust strategies based on performance metrics, ensuring continuous improvement. Additionally, you will represent Anthropic at industry events and conferences, building relationships with key stakeholders in the startup community. Your efforts will directly contribute to establishing Anthropic as a leader in the AI space, particularly among emerging companies.

What we offer

Anthropic offers a competitive compensation package, including benefits such as flexible working hours and generous vacation policies. You will have the opportunity to work in a collaborative office environment in San Francisco or New York City, surrounded by a team of dedicated professionals committed to building beneficial AI systems. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds. Join us in our mission to create reliable and interpretable AI systems that are safe and beneficial for society.