Media Planning And Buying Specialist • Mid-Level

Who you are

You have a strong background in media planning and buying, with experience in executing integrated marketing campaigns across various channels including audio, out-of-home, and digital. Your passion for media and analytics drives you to optimize campaigns for maximum impact, ensuring alignment with brand strategies and objectives.

You excel in collaboration, working closely with cross-functional teams including analytics, creative, and campaign strategy to facilitate seamless execution of media campaigns. Your ability to communicate effectively with external media partners allows you to define and develop world-class integrated communications that resonate with audiences.

Your analytical mindset enables you to refine existing processes and implement best practices in tactical execution and optimization. You understand the nuances of different media channels and how to leverage them to achieve campaign goals.

Desirable

Experience with measurement and analytics tools is a plus, as is familiarity with various media channels such as print, TV, and digital partnerships. A background in audio media, including podcasts and streaming radio, will enhance your ability to contribute to the team.

What you'll do

In this role, you will be responsible for the end-to-end process of tactical planning and execution of cross-channel paid media campaigns. You will collaborate with in-house media teams and external agency partners to ensure campaigns are executed smoothly and effectively.

You will act as a primary point of contact for external media partners, defining and developing integrated communications strategies that align with Apple's brand. Your role will involve ongoing optimization of campaigns based on performance metrics and analytics, ensuring that all media placements are effective and impactful.

You will support the execution of various media channels, including out-of-home, print, TV, and digital partnerships, ensuring that strategies are aligned with brand nuances and objectives. Your insights will help refine existing processes and drive best practices in media planning and buying.

What we offer

At Apple, you will be part of a dynamic team that values creativity and innovation. We offer a collaborative work environment where your ideas can flourish and contribute to extraordinary products and services. You will have the opportunity to work with some of the brightest minds in the industry, driving impactful marketing campaigns that resonate with customers.

We encourage you to apply even if your experience doesn't match every requirement. Your passion for media and dedication to excellence will be valued as you contribute to the success of Apple Services.