About Binance
The cryptocurrency exchange platform for traders worldwide
Key Highlights
- Processes over 1.4 million orders per second
- Headquartered in Malta with 1001+ employees
- $2 billion growth equity funding raised in 2025
- Access to hundreds of digital currency pairs
Binance is a leading cryptocurrency exchange platform headquartered in Malta, processing over 1.4 million orders per second. With access to hundreds of digital currency pairs and some of the lowest trading costs in the industry, Binance has attracted a diverse user base, including both enthusiasts a...
🎁 Benefits
Binance offers competitive salaries with the option to be paid in cryptocurrency, comprehensive health insurance, and flexible working hours. Employee...
🌟 Culture
Binance fosters a fast-paced culture focused on security and execution speed, making it a top choice for cryptocurrency traders. The company values in...
Skills & Technologies
Overview
Binance is hiring a Data Scientist for Market Growth to develop and optimize algorithmic models for marketing scenarios. You'll work with user behavior prediction and traffic allocation strategies. This role requires experience in data analysis and A/B testing.
Job Description
Who you are
You have a strong background in data science with experience in developing and optimizing algorithmic models for marketing scenarios. Your expertise includes user behavior prediction and profiling, which allows you to create effective strategies for user acquisition and retention. You are skilled in A/B testing and causal inference, enabling you to validate and improve marketing performance continuously.
You are comfortable working with real-time behavioral data and can leverage user profiles to design precision marketing models such as CTR/CVR prediction and LTV forecasting. Your analytical mindset helps you to estimate ROI and allocate traffic effectively, ensuring that marketing efforts are data-driven and aligned with business objectives.
Collaboration is key for you; you enjoy working closely with data, product, and operations teams to deploy algorithms that drive measurable growth. You are proactive in identifying opportunities for improvement and are committed to enhancing the overall marketing strategy through data insights.
Desirable
Experience in the blockchain or cryptocurrency industry is a plus, as it gives you a unique perspective on user behavior in this rapidly evolving market. Familiarity with advanced analytics tools and techniques will further enhance your ability to contribute to Binance's marketing initiatives.
What you'll do
In this role, you will be responsible for developing and optimizing core algorithmic models that inform marketing strategies. You will analyze user behavior to predict outcomes and create models that enhance user acquisition, retention, and repurchase rates. Your work will involve designing precision marketing models that utilize real-time data to forecast key metrics and improve marketing effectiveness.
You will continuously validate and enhance performance through A/B testing and attribution analysis, ensuring that marketing campaigns are data-driven and yield measurable results. Collaborating with cross-functional teams, you will ensure that the algorithms you develop are effectively integrated into Binance's marketing systems, driving growth and improving user engagement.
Your role will also involve monitoring the performance of marketing strategies and making data-driven recommendations for adjustments. You will play a crucial part in shaping Binance's marketing approach, leveraging your analytical skills to inform decision-making and strategy development.
What we offer
At Binance, you will be part of a leading global blockchain ecosystem, working with a team that is dedicated to advancing the freedom of money and improving financial access worldwide. We offer a dynamic work environment where innovation is encouraged, and your contributions will have a direct impact on our marketing efforts and overall business growth.
You will have the opportunity to work with cutting-edge technologies and collaborate with talented professionals across various departments. We value continuous learning and provide resources for professional development to help you grow in your career.
Join us at Binance and be part of a mission-driven organization that is shaping the future of finance through blockchain technology.
Interested in this role?
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