Marketing Program Manager • Mid-Level

Who you are

You have a strong background in marketing program management, ideally with experience in driving pipeline growth and executing marketing strategies. You understand the importance of bridging product marketing strategy with campaign execution, and you thrive in collaborative environments where you can work closely with cross-functional teams.

Your experience includes managing end-to-end marketing processes, translating product priorities into actionable marketing plans that deliver measurable results. You are strategic and execution-focused, with a keen ability to analyze data and optimize programs for maximum impact.

You possess excellent communication skills, allowing you to effectively collaborate with demand generation, growth marketing, content, design, web, SDRs, and field marketing teams. You are comfortable working in a fast-paced environment and are driven by a desire to create meaningful value through your work.

Desirable

Experience in the tech industry, particularly with products related to video or media, would be a plus. Familiarity with marketing automation tools and analytics platforms can enhance your ability to drive successful marketing initiatives.

What you'll do

In this role, you will be responsible for designing, launching, and optimizing marketing programs that convert awareness into measurable pipeline for Cloudinary's Video product line. You will own the entire process of generating, influencing, and accelerating opportunities, ensuring that marketing efforts align with product priorities.

You will collaborate with various teams within the marketing organization to create integrated campaigns that resonate with target audiences. This includes working closely with demand generation to drive leads, growth marketing to enhance user engagement, and content teams to develop compelling messaging.

Your role will involve analyzing campaign performance and making data-driven decisions to optimize future initiatives. You will be expected to report on key metrics and provide insights that inform strategic direction.

You will also play a key role in fostering a culture of collaboration and innovation within the marketing team, encouraging team members to share ideas and best practices. Your leadership will help ensure that marketing programs are not only effective but also aligned with Cloudinary's mission and values.

What we offer

At Cloudinary, you will be part of a globally distributed team that values humility, curiosity, and collaboration. We believe in healthy growth and working with purpose, creating meaningful value for our customers and stakeholders.

You will have the opportunity to work in a dynamic environment where your voice matters, and your contributions can make a significant impact. We offer a supportive culture that encourages professional development and growth, allowing you to advance your career while making a difference in the world of image and video technology.

Join us at Cloudinary and be part of a team that is transforming the visual layer of the web, helping developers and companies create faster, richer, and more engaging experiences for their users.