Product Marketing Manager • Lead

Who you are

You are a strategic thinker with a strong background in product marketing, particularly within the blockchain or web3 ecosystem. You have a user-obsessed mindset, always looking to understand and enhance the user experience. Your data-informed approach allows you to make decisions that drive product growth and market positioning effectively.

You possess excellent communication skills, enabling you to articulate complex concepts clearly to diverse audiences. Your collaborative nature allows you to work seamlessly with cross-functional teams, including product development and engineering, to ensure alignment on marketing strategies.

You have a proven track record of successfully launching and managing products in competitive markets. Your experience in the blockchain space gives you a unique perspective on the challenges and opportunities within the industry, allowing you to position products effectively.

Desirable

Experience in prediction markets or sports betting is a plus, as it will help you understand the nuances of these specific product areas. Familiarity with digital marketing tools and analytics platforms will enhance your ability to track performance and optimize campaigns.

What you'll do

In this role, you will lead the marketing strategy for MetaMask's Prediction Markets and Trading experiences. You will work closely with product teams to define the value proposition and messaging that resonates with users. Your responsibilities will include developing go-to-market strategies, conducting market research, and analyzing user feedback to refine product offerings.

You will collaborate with design and engineering teams to create compelling marketing materials that effectively communicate product features and benefits. Additionally, you will track and report on marketing performance metrics, using data to inform future strategies and initiatives.

Your role will also involve engaging with the community and stakeholders to gather insights and foster relationships that support product growth. You will be a key player in driving user acquisition and retention through innovative marketing campaigns and initiatives.

What we offer

At Consensys, you will be part of a pioneering team at the forefront of blockchain technology. We offer a flexible remote work environment, allowing you to work from anywhere in the United States. You will have the opportunity to collaborate with some of the brightest minds in the industry and contribute to projects that are shaping the future of the decentralized web.

We encourage you to apply even if your experience doesn't match every requirement. Your passion for blockchain technology and commitment to user-centric marketing will be valued as we work together to unlock the potential of web3.