Marketing Operations • Senior

Who you are

You have 5+ years of experience in marketing operations, particularly with a focus on marketing automation and sales enablement tools. Your expertise allows you to effectively monitor and analyze marketing processes, ensuring that campaigns are executed efficiently and lead generation is optimized. You thrive in collaborative environments, working cross-functionally to support the larger marketing team and drive results. Your analytical mindset helps you identify areas for improvement in lead development processes, contributing to a healthy sales pipeline.

You possess strong communication skills, enabling you to work effectively with various stakeholders across the organization. Your ability to translate complex data into actionable insights is key to your success in this role. You are detail-oriented and organized, ensuring that all aspects of campaign setup, templating, and automation are executed flawlessly. You understand the importance of maintaining a healthy lead-to-deal conversion rate and are committed to supporting revenue growth through your work.

What you'll do

In this role, you will be responsible for overseeing the execution of marketing campaigns from start to finish. This includes setting up campaigns, creating templates, and implementing automations that streamline processes. You will work closely with the global marketing team to monitor and report on campaign performance, analyzing data to identify trends and areas for improvement. Your insights will help shape future marketing strategies and ensure that the team meets its goals.

You will also play a crucial role in lead creation and scoring, ensuring that leads are effectively nurtured throughout the sales funnel. By collaborating with sales teams, you will help to align marketing efforts with sales objectives, ultimately driving revenue growth for the company. Your contributions will have a measurable impact on the success of Coupa's marketing initiatives, and you will be recognized as a key player in the organization.

What we offer

At Coupa, you will be part of a pioneering technology company that values collaboration and innovation. You will have the opportunity to work with cutting-edge tools and technologies that empower businesses to make smarter, more profitable decisions. Our culture is built on transparency and teamwork, and we are committed to creating an environment where everyone can thrive. Join us and make a global impact through your work, contributing to the success of our clients and the growth of our business.