Creative Strategist • Mid-Level

Who you are

You are a visionary creative leader with extensive experience in developing ad concepts specifically for digital paid media advertising formats on platforms like Meta. Your background includes a strong understanding of the digital marketing landscape, allowing you to craft compelling narratives that resonate with target audiences. You have a proven track record of driving measurable results through innovative marketing strategies, and you thrive in fast-paced environments where creativity meets data-driven decision-making.

You possess a deep understanding of various digital advertising platforms, including Facebook Ads and Google Ads, and you are adept at utilizing analytics tools such as Google Analytics to inform your strategies. Your ability to analyze data and derive actionable insights sets you apart, enabling you to optimize campaigns for maximum impact. You are also skilled in collaborating with cross-functional teams, ensuring that creative concepts align with overall business objectives and brand messaging.

What you'll do

In this role, you will lead the development of creative strategies that drive user engagement and conversion across digital channels. You will collaborate closely with the marketing team to conceptualize and execute campaigns that leverage the latest trends in digital advertising. Your responsibilities will include overseeing the creative process from ideation to execution, ensuring that all content is aligned with brand guidelines and resonates with the target audience.

You will also be responsible for analyzing campaign performance metrics and making data-driven adjustments to optimize results. This includes conducting A/B testing and utilizing insights to refine creative approaches. Your role will involve presenting creative concepts to stakeholders and incorporating feedback to enhance the final output. You will play a key role in shaping the brand's voice and ensuring consistency across all marketing materials.

What we offer

At Darkroom, you will be part of a dynamic team that is redefining the marketing landscape. We offer a collaborative work environment where creativity is encouraged, and innovative ideas are celebrated. You will have the opportunity to work with cutting-edge technology and contribute to projects that have a significant impact on our clients' success. We believe in fostering professional growth and provide resources for continuous learning and development. Join us in shaping the future of marketing and making a difference in the industry.