About Directive Consulting
Performance marketing that drives measurable results
Key Highlights
- Serves over 500 clients including 1-800-Contacts and ADP
- $10M raised to enhance marketing solutions
- Headquartered in Irvine, California
- Focus on SEO, PPC, and content marketing
Directive, headquartered in Irvine, California, is a leading performance marketing agency specializing in SEO, PPC, and content marketing. With a focus on driving measurable results, Directive serves over 500 clients, including notable brands like 1-800-Contacts and ADP. The company has raised $10M ...
🎁 Benefits
Directive offers competitive salaries, equity options, unlimited PTO, and a flexible remote work policy. Employees also benefit from a learning budget...
🌟 Culture
Directive fosters a results-driven culture that emphasizes transparency and collaboration. The company values data-driven decision-making and encourag...
Paid Media Manager • Senior
Skills & Technologies
Overview
Directive Consulting is hiring a Senior Paid Media Manager to oversee and lead Paid Media accounts for SaaS and Tech companies. You'll work with Google Ads, Google Analytics, and SEO strategies to drive client success. This role requires strong analytical skills and experience in digital marketing.
Job Description
Who you are
You have a strong background in digital marketing, particularly in managing paid media campaigns for SaaS and Tech companies. With at least 5 years of experience, you excel at crafting strategies that elevate search visibility and drive customer acquisition. Your analytical mindset allows you to interpret data effectively, ensuring that your strategies are data-driven and results-oriented. You thrive in client-facing roles, demonstrating excellent communication skills to manage relationships with clients and internal stakeholders alike. You are passionate about storytelling through data and understand the nuances of B2B marketing in the tech landscape. You are also committed to fostering a diverse and inclusive culture in your work environment.
What you'll do
In this role, you will oversee a collection of Paid Media accounts, ensuring that client deliverables are met with the highest quality. You will serve as the direct support to client contacts, maintaining weekly communication with vendors and operational partners to align on tasks and improve workflows. Your responsibilities will include creating and managing custom client strategies that drive SQL targets, utilizing your expertise in Google Ads and analytics tools. You will analyze campaign performance, providing insights and recommendations to optimize results. Additionally, you will collaborate with cross-functional teams to develop comprehensive digital marketing strategies that integrate SEO, content marketing, and conversion rate optimization. Your role will be pivotal in driving client success and satisfaction, making you a key player in Directive's growth.
What we offer
At Directive Consulting, we prioritize a people-first culture, ensuring that all team members feel valued and included. You will have the opportunity to work remotely from Canada, allowing for a flexible work-life balance. We offer competitive compensation packages, along with opportunities for professional development and growth within the company. As part of our team, you will be encouraged to innovate and contribute to our mission of delivering exceptional marketing strategies for our clients. Join us in making a significant impact in the digital marketing landscape for SaaS and Tech companies.
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