About Golin
Progressive public relations for a diverse world
Key Highlights
- Headquartered in Chicago, Illinois
- 1,000 to 5,000 employees
- Focus on data-driven public relations strategies
- Serves a diverse global market
Golin, headquartered in Chicago, Illinois, is a leading public relations agency with a focus on data-driven strategies and creative storytelling. With a workforce of 1,000 to 5,000 employees, Golin serves a diverse clientele across various industries, leveraging innovative approaches to engage audie...
🎁 Benefits
Golin offers competitive salaries, comprehensive health benefits, a generous PTO policy, and opportunities for remote work. Employees also enjoy a lea...
🌟 Culture
Golin fosters a culture of inclusivity and creativity, encouraging employees to embrace diverse perspectives and innovative ideas. The agency prioriti...
Skills & Technologies
Overview
Golin is seeking a Manager, Analytics to lead the measurement team in shaping how the industry measures impact. You'll work with data visualization tools like Google Analytics and Power BI. This role requires experience in analytics and data-driven decision-making.
Job Description
Who you are
You have a strong background in analytics and measurement, with experience in building dashboards and tracking campaigns. You understand the importance of data in shaping business decisions and have a knack for turning complex data into actionable insights. Your ability to communicate findings effectively is key, as you often present data in a way that resonates with stakeholders. You are passionate about using data to drive strategy and improve client outcomes.
You have experience working in a fast-paced environment, ideally within a public relations or marketing context. You are familiar with the latest trends in analytics and measurement, including the integration of AI into analytics processes. Your collaborative spirit allows you to work effectively with cross-functional teams, ensuring that insights are aligned with business objectives.
Desirable
Experience with AI tools and their application in analytics would be a plus. Familiarity with various analytics platforms beyond Google Analytics, such as Amplitude or Mixpanel, can enhance your contributions to the team.
What you'll do
As the Manager of Analytics at Golin, you will lead a team focused on measurement and insights. Your primary responsibility will be to shape how the agency measures impact for clients, ensuring that analytics are not just reported but are integral to strategic decision-making. You will oversee the development of dashboards and reporting tools that provide real-time insights into campaign performance.
You will collaborate closely with other teams, including creative and account management, to ensure that analytics inform all aspects of client strategy. Your role will involve mentoring junior analysts, fostering a culture of data-driven decision-making within the agency. You will also be responsible for presenting findings to clients, translating complex data into clear, actionable recommendations that drive business results.
What we offer
Golin offers a dynamic work environment where innovation is encouraged. You will have the opportunity to work with a diverse range of clients and industries, enhancing your professional growth. The agency is committed to upskilling its workforce, providing access to the latest tools and technologies in analytics. You will be part of a team that values collaboration and creativity, working together to deliver impactful results for clients.
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