About Headway
Connecting clients to therapists who accept insurance
Key Highlights
- Facilitates over 600,000 appointments monthly
- Backed by $327M in funding from Accel and Google Ventures
- Operates in 16 states and the District of Columbia
- Headquartered in Tribeca, New York, with 1001+ employees
Headway is a mental healthcare marketplace that connects clients with therapists who accept insurance, addressing the accessibility and affordability of mental health services. With over 600,000 appointments facilitated each month, Headway operates across 16 states and the District of Columbia, back...
🎁 Benefits
Employees enjoy competitive salaries, equity options, generous PTO policies, and flexible remote work arrangements, fostering a supportive work-life b...
🌟 Culture
Headway's culture is centered around making mental healthcare accessible and affordable, with a strong focus on innovation and community impact. The c...
Skills & Technologies
Overview
Headway is hiring a Staff Data Scientist in Marketing Analytics to lead analytical efforts in marketing performance. You'll work closely with Growth Marketing and other teams to drive patient growth. This role requires strong skills in SQL and Google Analytics.
Job Description
Who you are
You have 5+ years of experience in data science, particularly in marketing analytics, where you've developed a deep understanding of how to measure and optimize marketing performance. Your expertise in SQL allows you to manipulate and analyze large datasets effectively, while your proficiency in Python enables you to build models that drive actionable insights. You are comfortable collaborating with cross-functional teams, including marketing, finance, and product, to align data strategies with business goals.
You possess strong analytical skills and a strategic mindset, allowing you to translate complex data into clear, actionable recommendations. Your experience with Google Analytics and other marketing tools has equipped you to assess campaign performance and identify growth opportunities. You thrive in environments where you can influence decision-making through data-driven insights, and you are passionate about using your skills to improve mental healthcare access.
What you'll do
In this role, you will be the senior analytical leader for marketing analytics at Headway, responsible for building the measurement and decision engine for patient growth. You will partner closely with Growth Marketing leadership and channel owners across paid, lifecycle, and organic marketing efforts. Your primary focus will be to make marketing performance legible, credible, and actionable, ensuring that data informs strategic decisions.
You will lead the development of key performance indicators (KPIs) and dashboards that track marketing effectiveness, providing insights that drive optimization and growth. Collaborating with the finance team, you will analyze the financial impact of marketing initiatives and help shape budget allocations based on performance data. You will also work with product and engineering teams to ensure that data collection and reporting processes are robust and aligned with business objectives.
What we offer
At Headway, we are committed to building a diverse and inclusive workplace where everyone can thrive. We offer competitive compensation packages, including salary and benefits that reflect your skills and experience. You will have the opportunity to work in a mission-driven environment, contributing to a cause that aims to transform mental healthcare access for millions of people. Join us and be part of a team that values collaboration, innovation, and making a meaningful impact in the lives of others.
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