About IDT
Global leader in fintech and communication services
Key Highlights
- Founded in 1990 by Howard Jonas
- Over $1 billion in annual revenue
- Headquartered in Newark, NJ with 1001+ employees
- Acquired Leaf Global to enter Web 3.0 space
IDT Corporation, headquartered in Newark, NJ, specializes in fintech and telecommunications, providing payment and communication services globally. Founded in 1990 by Howard Jonas, IDT has launched brands like IDT Global and net2phone, generating over $1 billion in annual revenue. The company's rece...
🎁 Benefits
IDT offers generous paid vacation and sick time, health, dental, vision, and 401k benefits, along with a tuition reimbursement program. Employees enjo...
🌟 Culture
IDT's culture is marked by its agility and commitment to evolving with technology. The company values autonomy and encourages employees to embrace inn...
Demand Generation • Mid-Level
Skills & Technologies
Overview
IDT is hiring a Demand Generation & Acquisition Specialist to develop and execute lead generation campaigns. You'll work closely with product, marketing, and sales teams to drive qualified leads into the sales pipeline. This role requires strong skills in digital marketing and analytics.
Job Description
Who you are
You have a solid background in demand generation and acquisition, with experience in developing and executing lead generation campaigns that effectively drive qualified leads into the sales pipeline. Your strong digital presence is integral to building brand loyalty and showcasing thought leadership, and you thrive in collaborative environments where you can work closely with product, marketing, and sales teams. You are data-driven and analytical, constantly monitoring and refining campaign performance to optimize results.
You possess excellent communication skills, allowing you to articulate campaign strategies and results to various stakeholders. Your ability to research and analyze market trends helps you identify opportunities for growth and improvement in lead generation efforts. You are proactive in testing new strategies and tactics to enhance campaign effectiveness and overall brand presence.
What you'll do
As the Demand Generation & Acquisition Specialist, you will be responsible for every step of the customer engagement cycle, from ideation to implementation and analysis. You will develop and execute comprehensive lead generation campaigns that align with the company's goals and objectives. Your role will involve collaborating with cross-functional teams to create compelling marketing materials that resonate with target audiences and drive engagement.
You will monitor and analyze campaign performance metrics, using tools like Google Analytics to assess the effectiveness of your strategies. Based on your findings, you will continually refine and optimize campaign components to improve lead generation outcomes. You will also be involved in nurturing target audiences and building brand loyalty through various digital marketing channels.
In addition to campaign management, you will contribute to the overall marketing strategy by providing insights and recommendations based on your analysis of market trends and customer behavior. Your expertise will help shape the company's approach to demand generation and acquisition, ensuring that the brand remains competitive and relevant in the marketplace.
What we offer
At IDT, you will be part of a dynamic team that values innovation and collaboration. We offer a supportive work environment where you can grow your skills and advance your career. You will have the opportunity to work on exciting projects that have a direct impact on the company's success. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds in our team.
We provide competitive compensation and benefits, along with opportunities for professional development and growth. Join us in shaping the future of demand generation and acquisition at IDT, where your contributions will be recognized and valued.
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