
About InMobi
Connecting brands and consumers through mobile insights
Key Highlights
- Headquartered in Central Water Catchment, Singapore
- Raised $224.3 million in Series C funding
- Offers InMobi Pulse for consumer insights and InMobi Exchange for ad purchasing
- Focuses on mobile marketing in India and Southeast Asia
InMobi is a leading data-driven mobile marketing platform headquartered in Central Water Catchment, Singapore. With over 1,001 employees, InMobi has raised $224.3 million in funding and offers innovative products like InMobi Pulse for actionable insights and InMobi Exchange for mobile-first audience...
🎁 Benefits
InMobi offers competitive salaries, equity options, generous PTO policies, and a flexible remote work policy to support work-life balance....
🌟 Culture
InMobi fosters a data-centric culture that prioritizes actionable insights and analytics, enabling teams to make informed decisions in a rapidly evolv...
Overview
InMobi is seeking a Director of Product Marketing (B2B) to lead marketing strategies that drive business outcomes. You'll work at the intersection of technology and creativity, focusing on AI and machine learning to enhance e-commerce experiences. This role requires extensive experience in product marketing and a strong understanding of B2B dynamics.
Job Description
Who you are
You have over 8 years of experience in product marketing, particularly in B2B environments, where you've successfully developed and executed marketing strategies that resonate with target audiences. Your background includes a deep understanding of digital marketing channels and how to leverage them effectively to drive engagement and conversion. You are skilled in analyzing market trends and consumer behavior, allowing you to craft compelling narratives that highlight product value and differentiation. You possess strong leadership qualities, having managed cross-functional teams to achieve ambitious marketing goals. Your ability to communicate complex ideas clearly and persuasively makes you an effective advocate for your products. You are passionate about technology and its potential to transform industries, particularly in the realm of AI and machine learning.
What you'll do
In this role, you will lead the product marketing efforts for InMobi's B2B solutions, focusing on creating impactful marketing campaigns that drive awareness and adoption. You will collaborate closely with product management and sales teams to ensure alignment on messaging and positioning. Your responsibilities will include conducting market research to identify opportunities for growth and developing go-to-market strategies that capitalize on these insights. You will oversee the creation of marketing materials, including presentations, case studies, and digital content, ensuring they effectively communicate the benefits of InMobi's offerings. Additionally, you will analyze campaign performance metrics to refine strategies and improve ROI. You will represent the voice of the customer in product development discussions, ensuring that marketing insights inform product enhancements. Your role will also involve mentoring junior marketing team members, fostering a culture of creativity and innovation within the team.
What we offer
InMobi offers a dynamic work environment where creativity and innovation are encouraged. You will have the opportunity to work with cutting-edge technology and collaborate with talented professionals across various disciplines. We provide competitive compensation packages, including performance bonuses and opportunities for professional development. Our commitment to employee well-being is reflected in our comprehensive benefits program, which includes health insurance, flexible working arrangements, and a focus on work-life balance. Join us in shaping the future of advertising and e-commerce through AI-driven solutions that make a real impact on businesses worldwide.
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