About Optoro
Transforming retail returns for a sustainable future
Key Highlights
- Raised $212.9 million in Series E funding
- Trusted by major brands like IKEA and Best Buy
- Headquartered in Penn Quarter, Washington, DC
- 101-200 employees focused on sustainability
Optoro, headquartered in Penn Quarter, Washington, DC, is a leading returns technology provider that helps retailers like IKEA, Best Buy, and Staples manage returns sustainably. Founded in 2010, Optoro has raised $212.9 million in funding across multiple rounds and is focused on eliminating waste fr...
π Benefits
Optoro offers comprehensive health, dental, vision, and life insurance, along with a flexible paid time off policy and a 401k match. Employees can enj...
π Culture
Optoro fosters a culture centered around sustainability and innovation in the retail sector. The company prioritizes data-driven decision-making and i...
Product Marketing Manager β’ Senior
Optoro β’ Washington Dc
Overview
Optoro is hiring a Senior Manager, Product Marketing to develop and execute go-to-market strategies that drive product adoption and revenue growth. You'll collaborate with Product Management, Sales, and Customer Success teams. This position requires significant experience in product marketing.
Job Description
Who you are
You have a strong background in product marketing with a focus on developing and executing go-to-market strategies. Your experience includes driving product adoption and customer engagement, and you understand how to leverage data insights to inform decision-making. You excel in cross-collaboration, working effectively with teams such as Product Management, Sales, and Customer Success to position products effectively in the market.
You are skilled in product packaging and positioning, ensuring that the messaging resonates with target audiences. Your ability to train sales teams on product features and benefits is a key asset, as you understand the importance of aligning marketing efforts with sales strategies. You bring creativity and a growth mindset to your work, fostering a culture of collaboration and respect.
What you'll do
As the Senior Manager, Product Marketing, you will oversee all aspects of the product marketing process, from go-to-market strategy to product packaging and positioning. You will develop comprehensive marketing plans that drive product adoption and enhance customer engagement. Your role will involve collaborating closely with Product Management to ensure that product features meet market needs and align with customer expectations.
You will also work with the Sales team to provide training and resources that empower them to effectively communicate product value to customers. Your responsibilities will include analyzing market trends and customer feedback to refine marketing strategies and improve product positioning. You will lead initiatives that enhance brand awareness and drive revenue growth, ensuring that Optoro's products are well-received in the market.
What we offer
Optoro offers a competitive salary range of $128,000 to $140,000, along with a full range of benefits including stock options and annual bonuses. You will be part of a fast-growing SaaS company that values creativity and collaboration. Our culture celebrates successes and learns from challenges, providing a supportive environment for professional growth.
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