Digital Marketer • Mid-Level

Who you are

You are a data-driven individual with a passion for digital advertising and a knack for turning insights into actionable strategies. With experience in managing digital marketing campaigns, you understand the nuances of platforms like Google Ads and Facebook Ads, and you thrive on optimizing performance metrics to achieve business goals. Your organizational skills and attention to detail ensure that every campaign is executed flawlessly, while your high energy and proactive approach help you tackle challenges head-on.

You possess a strong analytical mindset, allowing you to interpret complex data sets and derive meaningful conclusions that drive decision-making. Your ability to collaborate with cross-functional teams, including engineering and design, enables you to create cohesive marketing strategies that resonate with target audiences. You are not afraid to roll up your sleeves and dive into the data, ensuring that your partners achieve success through innovative advertising solutions.

Desirable

Experience with machine learning and AI in digital marketing is a plus, as is familiarity with e-commerce platforms and their advertising ecosystems. You are always eager to learn and adapt to new technologies and trends in the digital marketing landscape.

What you'll do

As a Digital Advertising Strategist at Pattern, you will lead the charge in transforming our digital advertising efforts into a high-performing, data-driven operation. You will analyze vast amounts of data to identify trends and insights that can be leveraged to optimize advertising campaigns across various platforms. Your role will involve collaborating closely with the digital advertising team to develop and implement strategies that drive user acquisition and engagement.

You will be responsible for managing advertising budgets, ensuring that resources are allocated effectively to maximize ROI. Your expertise in Google Ads and Facebook Ads will be crucial as you create and refine campaigns that resonate with our target audiences. You will also work with analytics tools to track performance metrics, adjusting strategies as needed to ensure continuous improvement.

In addition to campaign management, you will play a key role in educating and mentoring team members on best practices in digital advertising. Your insights will help shape the overall marketing strategy, ensuring that our approach is aligned with the company's goals and objectives. You will also stay up-to-date with industry trends and emerging technologies, bringing innovative ideas to the table that can enhance our advertising efforts.

What we offer

At Pattern, we prioritize employee experience and foster a collaborative work environment. You will have the opportunity to work with a talented team of professionals who are passionate about driving success for our partners. We offer a hybrid work schedule, allowing you to balance in-office collaboration with remote work flexibility. Our commitment to your growth means you will have access to ongoing training and development opportunities, ensuring you stay at the forefront of the digital marketing field.

Join us in our mission to accelerate brands on global e-commerce marketplaces and make a significant impact in the digital advertising landscape. We encourage you to apply even if your experience doesn't match every requirement — your enthusiasm and willingness to learn are just as important as your skills.