About PMG
Digital marketing that inspires brands and people
Key Highlights
- Headquartered in Fort Worth, Texas, with 450+ employees
- Proprietary platform Alli drives marketing intelligence
- Clients include Apple, TikTok, and Sephora in 85+ countries
- Ranked as Adweek's Breakthrough Media Agency of the Year
PMG is a leading independent digital agency headquartered in Fort Worth, Texas, employing over 450 people across six global locations. The company utilizes its proprietary marketing intelligence platform, Alli, to drive successful campaigns for high-profile clients such as Apple, TikTok, and Sephora...
🎁 Benefits
PMG offers competitive salaries, equity options, unlimited PTO, and a flexible remote work policy. Employees also benefit from a learning budget for p...
🌟 Culture
PMG fosters a culture of continuous improvement and business integrity, emphasizing strong client relationships and employee satisfaction. The agency'...
Overview
PMG is seeking an Integrated Strategy Insights Lead to collaborate with media leads and creative partners to develop audience insights and strategic plans for Nike. This role requires strong strategic thinking and collaboration skills.
Job Description
Who you are
You have a strong background in strategic planning and insights, with experience working closely with media and creative teams to develop impactful marketing strategies. Your ability to turn cultural understanding and audience insights into actionable plans is key to your success. You thrive in collaborative environments, partnering with various stakeholders to ensure alignment across different marketing channels. You are passionate about storytelling and understand how to connect with audiences through innovative media strategies.
What you'll do
In this role, you will be part of PMG’s Strategic Planning & Insights team, embedded within Nike’s North America Integrated Media business. You will work closely with media leads, creative partners, and client strategy teammates to develop strategies that resonate with Nike's audience. Your day-to-day responsibilities will include collaborating with channel specialists to ensure that recommendations are grounded in audience behavior and platform dynamics. As initiatives expand, you will connect with cross-agency partners in creative, PR, experiential, and sports marketing to maintain storytelling alignment across all touchpoints.
What we offer
PMG offers a dynamic work environment where innovation is encouraged. You will be part of a diverse and inclusive culture that values different perspectives and experiences. We provide opportunities for professional growth and development, ensuring that you have the resources needed to succeed in your role. Our commitment to employee well-being is reflected in our recognition as one of the best places to work in the industry.
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