About Roku
Affordable streaming for all your favorite shows
Key Highlights
- Over 100 million active accounts worldwide
- Acquired Quibi's library for original content
- $247.8 million raised in Series H funding
- Headquartered in San Jose, CA with 1001+ employees
Roku, headquartered in San Jose, CA, is a leading streaming platform that provides users with access to a wide array of TV channels, movies, and third-party streaming services. With over 100 million active accounts, Roku has raised $247.8 million in funding and continues to innovate in the B2C enter...
🎁 Benefits
Roku offers comprehensive medical, wellness, and financial benefits, along with an unlimited paid time off policy and flexible work-from-home opportun...
🌟 Culture
Roku's culture emphasizes innovation in streaming technology, integrating multiple services into one platform. The company values data-driven recommen...
Marketing Manager • Mid-Level
Overview
Roku is seeking a Marketing Manager to optimize marketing strategies and execution in Mexico. You'll leverage your deep customer knowledge to enhance the entire customer journey. This role requires expertise in marketing and a strong understanding of the Mexican market.
Job Description
Who you are
You have a strong background in marketing, ideally with 5+ years of experience in a managerial role. Your deep understanding of the Mexican market allows you to craft effective marketing strategies that resonate with local consumers. You are skilled in optimizing customer journeys, from acquisition to engagement, ensuring that every touchpoint enhances brand affinity. You thrive in collaborative environments, working across various business units to drive marketing initiatives that align with company goals. Your analytical mindset enables you to assess the effectiveness of marketing campaigns and make data-driven decisions to improve outcomes. You are passionate about delivering exceptional customer experiences and understand the importance of brand loyalty in a competitive landscape.
What you'll do
In this role, you will lead marketing efforts in Mexico, focusing on customer acquisition and engagement strategies. You will collaborate with cross-functional teams to develop and execute marketing campaigns that highlight Roku's products and features. Your responsibilities will include analyzing market trends and consumer behavior to inform marketing strategies, as well as optimizing the customer journey to enhance user satisfaction. You will also be responsible for measuring the success of marketing initiatives and adjusting tactics as needed to achieve business objectives. Your role will involve working closely with the Devices team to ensure that marketing efforts align with product launches and promotions. You will play a key role in driving brand awareness and customer loyalty in the Mexican market, contributing to Roku's overall growth and success.
What we offer
At Roku, you will be part of a fast-growing public company where your contributions are valued. We provide opportunities for professional growth and development across various disciplines. You will work in a dynamic environment that encourages innovation and collaboration. Our mission is to connect consumers to the content they love, and you will play a vital role in achieving this goal. We offer competitive compensation and benefits, along with a culture that values teamwork and creativity.
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