Campaign Manager • Senior

Who you are

You have 5+ years of experience in campaign management or demand generation, ideally within the tech or cybersecurity sectors — you've successfully executed marketing strategies that drive measurable results and ROI. Your expertise in managing budgets and execution calendars allows you to keep campaigns on track and aligned with business goals.

You possess strong analytical skills and are comfortable using data to inform your decisions — you understand how to measure success and optimize campaigns based on performance metrics. Your collaborative nature enables you to work effectively with product marketing managers, content creators, and creative teams to ensure cohesive messaging across all channels.

You are familiar with various marketing tools and platforms, which helps you integrate specialized expertise from shared services like paid search and analytics into your campaigns — you thrive in a fast-paced environment and are adept at juggling multiple projects simultaneously.

Desirable

Experience in cybersecurity or SaaS marketing is a plus, as is familiarity with digital marketing channels and tools. A background in data analysis or marketing analytics will help you excel in this role.

What you'll do

As a Senior Campaign Manager at UpGuard, you will be the operational engine for a dedicated product stream, transforming high-level product strategy into actionable marketing plans. You will own the execution calendar and budget for all demand generation activities related to your specific product area, ensuring that all initiatives are aligned with the company's vision of becoming a leader in cyber risk management.

You will collaborate closely with product marketing managers, content creators, and creative teams to develop compelling messaging and campaigns that resonate with target audiences. Your role will involve integrating the work of your core stream team with specialized expertise from shared services, driving high-quality pipeline and delivering a strong return on investment.

You will be responsible for tracking and analyzing campaign performance, using data to inform decisions and optimize future initiatives. Your ability to communicate effectively with cross-functional teams will be crucial in ensuring that everyone is aligned and working towards common goals.

What we offer

At UpGuard, we offer a dynamic work environment where you can make a significant impact on our marketing efforts. You will have the opportunity to work with a talented team dedicated to making life easier for security teams through innovative solutions. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.

We provide competitive compensation and benefits, along with opportunities for professional growth and development. Join us in our mission to help organizations manage their cybersecurity risks effectively.