Director Of Brand Media And Sponsorships • Lead

Who you are

You have a proven track record in brand media and sponsorships, with extensive experience in leading teams and developing strategic initiatives that drive brand awareness and engagement. Your background includes working in fast-paced environments where creativity and innovation are paramount. You possess excellent communication skills, enabling you to collaborate effectively with cross-functional teams and external partners. You are data-driven, using analytics to inform your decisions and measure the success of your campaigns. You understand the importance of inclusivity and fair hiring practices, and you are committed to fostering a diverse team culture.

What you'll do

In this role, you will be responsible for developing and executing Upstart's brand media strategy, ensuring alignment with the company's mission to improve access to affordable credit. You will lead a team of marketing professionals, guiding them in creating impactful media campaigns that resonate with our target audience. You will also oversee sponsorship opportunities, identifying partnerships that enhance our brand presence and support our business objectives. Your role will involve collaborating with various departments, including product and engineering, to ensure that our messaging is consistent and effective across all channels. You will analyze campaign performance, using insights to refine strategies and maximize ROI. Additionally, you will represent Upstart at industry events and conferences, building relationships that further our brand's reach and influence.

What we offer

At Upstart, we provide a flexible work environment that allows you to thrive, whether you choose to work from home or collaborate in-person at one of our offices. We are committed to your professional growth and offer opportunities for development and advancement within the company. Our culture emphasizes creativity, experimentation, and a mission-driven approach to work, ensuring that every team member feels valued and empowered to contribute to our goals. We encourage you to apply even if your experience doesn't match every requirement, as we believe diverse perspectives lead to better outcomes.