Zefr

About Zefr

Contextual targeting for smarter video advertising

🏒 TechπŸ‘₯ 251-1KπŸ“… Founded 2009πŸ“ Venice, California, United States

Key Highlights

  • Headquartered in Venice, California
  • Over $100 million raised in funding
  • Specializes in contextual targeting for YouTube
  • Serves major brands in entertainment and consumer goods

Zefr is a video advertising technology company headquartered in Venice, California, specializing in contextual targeting solutions for brands on platforms like YouTube. With a focus on enhancing brand safety and audience engagement, Zefr serves a diverse clientele, including major brands in the ente...

🎁 Benefits

Zefr offers competitive salaries, equity options, flexible PTO, and a remote work policy that supports a healthy work-life balance....

🌟 Culture

Zefr fosters a culture of innovation and collaboration, encouraging employees to explore new ideas in the rapidly evolving video advertising landscape...

Zefr

Advertising Research Analyst β€’ Mid-Level

Zefr β€’ New York City - Hybrid

Apply Now β†’

Skills & Technologies

Overview

Zefr is seeking an Advertising Research Analyst to analyze campaign performance and provide actionable insights. You'll work closely with sales and research teams, leveraging data to optimize advertising strategies. This role requires strong analytical skills and experience with data reporting.

Job Description

Who you are

You have a strong background in advertising analytics and data interpretation β€” your experience allows you to provide insights that drive campaign performance and optimization. You are proficient in SQL and Google Analytics, enabling you to develop custom reports that tell compelling stories behind the data. You thrive in collaborative environments, working closely with cross-functional teams to understand client needs and deliver actionable recommendations. Your ability to communicate complex data insights to non-technical stakeholders sets you apart, ensuring that everyone can leverage your findings effectively. You are comfortable leveraging AI tools and automation to streamline workflows, significantly reducing manual effort and operational overhead. You are committed to fostering an inclusive workplace and value diverse perspectives in your work.

Desirable

Experience with additional analytics tools or platforms would be a plus, as would familiarity with social media advertising metrics. A background in campaign measurement and optimization strategies will enhance your contributions to the team.

What you'll do

In this role, you will report directly to the VP of Research & Insights, playing a critical role in the research and sales teams. You will analyze advertiser campaign performance, providing insights and actionable recommendations for best practices and optimization. Your responsibilities will include developing reports and insights that help sales teams be effective and nimble in their strategies. You will create output that tells the story behind the data, ensuring that non-technical team members can understand and act on your findings. You will collaborate with cross-functional stakeholders to understand our clients’ business needs and leverage AI agents to identify, redesign, and optimize workflows. Your work will significantly reduce manual effort and operational overhead, allowing the team to focus on strategic initiatives. You will also support the development of new value propositions through your knowledge of data and advertising, contributing to Zefr's mission of redefining trust and transparency in social media advertising.

What we offer

At Zefr, we offer a dynamic work environment where innovation and collaboration are at the forefront. You will have the opportunity to work with a talented team dedicated to redefining the advertising landscape through AI-powered solutions. We provide a hybrid work schedule, allowing you to balance in-office collaboration with remote work flexibility. Our commitment to diversity and inclusion means you will be part of a team that values different backgrounds and perspectives, enhancing our collective creativity and problem-solving abilities. We encourage you to apply even if your experience doesn't match every requirement, as we believe in the potential of diverse talent to drive our success.

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