Product Marketing Manager • Senior

Who you are

You have 5+ years of experience in product marketing, particularly within the adtech space, where you've successfully led inbound and outbound marketing initiatives. Your ability to collaborate across teams ensures that products meet customer needs and achieve strong product-market fit. You possess a deep understanding of the advertising landscape and have a track record of driving measurable outcomes for brand advertisers and agencies.

Your expertise in Google Ads and Google Analytics allows you to analyze market trends and customer insights effectively. You are skilled in developing marketing strategies that resonate with diverse audiences, leveraging creative solutions to engage customers throughout their journeys. You thrive in a fast-paced environment and are adept at managing multiple projects simultaneously, ensuring timely delivery and alignment with business goals.

Desirable

Experience with Facebook Ads and other digital marketing tools is a plus, as is familiarity with marketing operations and analytics platforms. You have a strong analytical mindset, enabling you to make data-driven decisions that enhance marketing effectiveness and drive growth.

What you'll do

In this role, you will be responsible for shaping the go-to-market strategy for Amazon Ads' suite of creative solutions, including Sponsored Ads and Amazon DSP. You will work closely with Product Managers to ensure that our offerings meet customer needs and deliver exceptional value. Your role will involve developing comprehensive marketing plans that outline objectives, strategies, and tactics to drive product adoption and engagement.

You will lead the execution of marketing campaigns, collaborating with cross-functional teams to create compelling messaging and positioning that highlights the unique benefits of our products. Your ability to analyze performance metrics will guide your decisions, allowing you to optimize campaigns for maximum impact. You will also engage with stakeholders to gather feedback and insights, ensuring that our marketing efforts align with customer expectations and market demands.

What we offer

At Amazon, we offer a competitive compensation package that includes equity, sign-on payments, and a comprehensive range of medical and financial benefits. You will have the opportunity to work in a dynamic environment where innovation is at the forefront of our mission. Join us in building the future of advertising and making a meaningful impact on how brands connect with their audiences.