Product Marketing Manager • Senior

Who you are

You have 5+ years of experience in product marketing, particularly in technology or advertising sectors — you've successfully developed and executed go-to-market strategies that resonate with target audiences. Your strong analytical skills enable you to derive insights from data, helping to shape product messaging and positioning effectively.

You possess a deep understanding of advertising solutions and how they can drive measurable outcomes for various stakeholders — your experience allows you to bridge the gap between technical product features and customer needs, ensuring that marketing efforts align with business objectives.

Collaboration is key in your approach — you thrive in cross-functional teams, working closely with product management, sales, and design to create compelling narratives that highlight the value of products. Your communication skills are exceptional, allowing you to articulate complex ideas clearly and persuasively.

You are customer-focused, always seeking to understand their challenges and how your products can address them — this perspective drives your marketing strategies and ensures that they are relevant and impactful.

Desirable

Experience in digital advertising or related fields is a plus — familiarity with retail media, display, video, and measurement solutions will help you hit the ground running. A background in data-driven decision-making will enhance your ability to analyze market trends and customer feedback effectively.

What you'll do

In this role, you will lead the messaging strategy for Amazon Ads, ensuring that it aligns with the overall business goals and resonates with our diverse customer base. You will develop and execute go-to-market strategies for emerging solutions, collaborating with product teams to understand the nuances of each offering.

You will create sales collateral, presentations, and other marketing materials that effectively communicate the value of our advertising solutions — your work will help sales teams engage with clients and drive adoption of our products.

You will partner with internal teams to tell compelling stories that highlight how our offerings can solve customer challenges — this includes working closely with design and content teams to ensure consistency across all touchpoints.

Your role will involve analyzing market trends and customer feedback to refine messaging and positioning — you will leverage data to inform your strategies and ensure that they are effective in driving customer engagement.

You will also participate in industry events and publications, representing Amazon Ads and sharing insights that position us as thought leaders in the advertising space — your expertise will help elevate our brand and attract new customers.

What we offer

At Amazon, we are committed to building a diverse and inclusive workplace — we believe that diverse teams drive innovation and better serve our customers. You will have access to a comprehensive benefits package, including medical, financial, and other perks that support your well-being.

We encourage you to apply even if your experience doesn't match every requirement — we value curiosity and a growth mindset as much as technical skills. Join us in shaping the future of advertising and making a meaningful impact on our customers' lives.