Field Marketing Manager • Mid-Level

Who you are

You have a proven track record in field marketing, with experience in developing and executing event strategies that align with pipeline goals and sales priorities. Your ability to refine marketing playbooks ensures consistency and scalability in your initiatives. You excel in setting KPIs and defining success metrics, presenting insights that drive executive-level decision-making. You are a strong communicator, capable of leading cross-functional teams and aligning various stakeholders towards common goals. Your innovative mindset allows you to bring fresh ideas to life, creating memorable experiences that differentiate the brand and drive business results.

What you'll do

As the Field Marketing Manager at Cresta, you will own the event experience from concept to execution, ensuring that every event aligns with the company's strategic objectives. You will develop comprehensive event strategies that not only enhance brand visibility but also contribute to pipeline growth. Your role will involve setting clear KPIs and success metrics, allowing you to report on the ROI of events and their impact on sales performance. You will act as the central lead between sales and demand generation teams, fostering collaboration and ensuring that marketing efforts are effectively aligned with sales priorities. Your responsibilities will also include refining the field marketing playbook to drive repeatable success across various initiatives. You will be instrumental in creating innovative event experiences that resonate with target audiences and drive engagement.

What we offer

Cresta offers a dynamic work environment where you can make a significant impact on the company's growth trajectory. You will have the opportunity to work with a talented team of AI and ML experts, contributing to a mission that transforms customer conversations into competitive advantages. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds. Join us in shaping the future of contact centers and customer interactions.