
About Esri
Empowering organizations with spatial intelligence
Key Highlights
- Headquartered in Redlands, California
- Over 350,000 users globally, including government and NGOs
- Flagship product ArcGIS is a leader in GIS software
- Approximately 10,000 employees dedicated to GIS innovation
Esri, headquartered in Redlands, California, is a leading provider of geographic information system (GIS) software, with over 350,000 users worldwide. Their flagship product, ArcGIS, is utilized by organizations across various sectors, including government, transportation, and environmental manageme...
🎁 Benefits
Esri offers comprehensive benefits including competitive salaries, equity options, generous PTO, flexible work arrangements, and a strong commitment t...
🌟 Culture
Esri fosters a culture focused on innovation in GIS technology, emphasizing collaboration and a commitment to sustainability. The company values commu...
Overview
Esri is hiring a Senior Content Marketing Strategist to create impactful messaging and content that defines market understanding of the company. You'll develop content strategies and oversee editorial quality to support business development objectives.
Job Description
Who you are
You have a strong background in content marketing and strategy, with a proven track record of developing messaging frameworks that resonate with target audiences. Your experience includes creating high-impact content across various formats, ensuring that the messaging aligns with brand objectives and effectively communicates value to customers. You possess excellent writing and editing skills, allowing you to produce compelling content that drives engagement and supports marketing initiatives. You are also skilled in managing and mentoring contributors, ensuring that all content meets high standards of quality and consistency.
What you'll do
In this role, you will lead the development and implementation of content strategies that align with Esri's global marketing goals. You will translate strategic direction into clear messaging frameworks that connect product capabilities with customer benefits, ensuring that prospects understand the value of Esri's offerings. You will produce, edit, and critique a variety of content types, including positioning frameworks, advertising copy, and multimedia campaign materials. Additionally, you will manage and mentor both freelance and internal contributors, providing guidance on best practices for content creation and ensuring that all materials are cohesive and on-brand.
What we offer
Esri offers a collaborative work environment where your contributions will directly impact the company's success. You will have the opportunity to work with a talented team dedicated to delivering high-quality content that drives business results. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.
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