About Figma
The design platform for seamless team collaboration
Key Highlights
- Valued at $12.5 billion after Series E funding
- Raised $749.1 million from top investors
- Headquartered in Union Square, San Francisco, CA
- Thousands of customers including Airbnb, Dropbox, and Microsoft
Figma is a web-based design platform that empowers cross-functional teams to collaborate seamlessly on product design projects. Founded in 2012 and headquartered in Union Square, San Francisco, Figma has raised $749.1 million in funding from investors like General Catalyst and Andreessen Horowitz, a...
🎁 Benefits
Figma offers generous benefits including equity, parental leave, mental health support, and a learning & development stipend. Employees enjoy recharge...
🌟 Culture
Figma fosters a collaborative culture with its unique Multiplayer mode, enabling real-time design collaboration akin to Google Docs. The company prior...
Skills & Technologies
Overview
Figma is hiring a Demand Generation Manager to oversee customer acquisition across various segments. You'll craft and operate multi-channel campaigns to capture demand in the APAC region. This role requires strong communication skills and experience in managing high-impact projects.
Job Description
Who you are
You have a strong background in demand generation and marketing, ideally with 3-5 years of experience in a similar role. You understand how to create and manage multi-channel campaigns that drive customer acquisition and engagement. Your ability to communicate effectively across teams and markets is key to your success in this role. You are passionate about using data to inform your strategies and are comfortable working with various marketing tools and platforms. You thrive in a fast-paced environment and can juggle multiple high-impact projects simultaneously. You have a knack for localizing global marketing motions to fit regional needs, ensuring that messaging resonates with different personas.
What you'll do
As a Demand Generation Manager at Figma, you will be responsible for managing bottom-funnel customer acquisition across Enterprise, Mid-Market, and SMB segments. You will report to the JAPAC Marketing Director and collaborate closely with Global-based Demand Generation and Regional Marketing teams. Your role will involve crafting, building, and operating multi-channel campaigns that convert into form-fills, MQLs/MQAs, and pipeline. You will work with Brand/Social, Paid Media, Marketing Ops, and Regional Sales teams to ensure alignment and effectiveness of campaigns. Your ability to prioritize and manage multiple projects will be crucial as you develop localized strategies that support product-led sales motions. You will also analyze campaign performance and iterate on strategies to optimize results.
What we offer
Figma offers a collaborative and inclusive work environment where creativity and innovation are encouraged. You will have the opportunity to work with a talented team of marketers and contribute to a mission-driven company that aims to make design accessible to all. We provide competitive compensation and benefits, along with opportunities for professional growth and development. You will be part of a company that values your input and encourages you to take ownership of your projects.
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