About Formlabs
Empowering professionals with advanced 3D printing technology
Key Highlights
- Headquartered in Somerville, MA with 501-1000 employees
- Over 100,000 printers sold to clients like Coca-Cola & Sony
- $250.8 million raised in Series D funding
- Largest supplier of professional SLA and SLS 3D printers globally
Formlabs, headquartered in Somerville, MA, is a leading provider of professional 3D printers, specializing in stereolithography (SLA) and selective laser sintering (SLS) technologies. Since its founding in 2011 by MIT alumni, Formlabs has sold over 100,000 printers to major companies like Coca-Cola ...
🎁 Benefits
Employees at Formlabs enjoy competitive salaries, equity options, generous PTO policies, and a flexible remote work policy. The company also offers a ...
🌟 Culture
Formlabs fosters a culture of innovation and engineering excellence, driven by a commitment to serve professionals in the 3D printing market. The comp...
Overview
Formlabs is seeking a Senior Marketing Lead to enhance awareness of their professional 3D printers across various industries. You'll develop marketing strategies and collaborate with global teams to drive market growth. This role is based in Singapore.
Job Description
Who you are
You are an exceptional senior marketer with an entrepreneurial mindset, eager to revolutionize the 3D printing industry. With a profound understanding of sales and marketing strategy, you are ready to enhance awareness of Formlabs printers across diverse sectors. Your experience in developing end-to-end marketing plans will be crucial in synchronizing Formlabs and Channel Partner marketing initiatives.
You possess strong skills in regional PR, brand positioning, and awareness initiatives, ensuring that Formlabs maintains its status as a market leader in professional 3D printing. Your ability to collaborate with global product marketing, content, and translation teams will help deliver compelling content tailored to meet the needs of customers and partners.
What you'll do
In this role, you will be responsible for developing and implementing regional channel programs, empowering channel partners with effective product marketing materials. Engaging with customers to gain insights into their usage of Formlabs printers will be key, as you create new user stories that highlight customer success across various industries. You will establish and monitor key regional marketing KPIs and OKRs related to channel performance, web traffic, user engagement, and other relevant metrics.
You will work closely with cross-functional teams to ensure that marketing initiatives align with overall business goals. Your strategic mindset will drive the acceleration of market growth, and your leadership will inspire your team to achieve exceptional results. You will also be involved in analyzing market trends and competitor activities to refine marketing strategies and ensure Formlabs remains at the forefront of the industry.
What we offer
At Formlabs, we value diversity and are committed to creating an inclusive community that will change the face of 3D printing. We encourage you to apply even if your experience doesn't match every requirement. Join us in our mission to introduce cutting-edge professional 3D printers to designers, engineers, researchers, manufacturers, and artists worldwide.
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