About GetYourGuide
Unlock unforgettable travel experiences effortlessly
Key Highlights
- Headquartered in Berlin with 1001+ employees
- $897.3 million raised in Series F funding
- Partnership with Expedia for US market expansion
- User-friendly online marketplace for tours and activities
GetYourGuide is a leading travel experiences booking platform headquartered in Berlin, Germany. With over 1001 employees, the company has raised $897.3 million in funding through Series F rounds and has partnered with Expedia to expand its reach into the US market. GetYourGuide offers a user-friendl...
🎁 Benefits
GetYourGuide provides a comprehensive benefits package including virtual shares, 40 days of telecommuting per year, 25 vacation days (increasing to 28...
🌟 Culture
GetYourGuide fosters a culture focused on simplifying travel experiences through digital innovation. The company prioritizes employee growth with stru...
Paid Search Marketing Manager • Mid-Level
GetYourGuide • Berlin - Hybrid
Skills & Technologies
Overview
GetYourGuide is seeking a Paid Search Marketing Manager to enhance their performance marketing efforts. You'll conduct data analysis to optimize ads and landing pages, utilizing tools like Google Ads and Google Analytics. This role requires a strong background in performance marketing and data-driven decision-making.
Job Description
Who you are
You have a strong background in performance marketing, particularly in paid search strategies. With at least 3-5 years of experience, you understand how to create compelling ads and optimize keywords to drive traffic and conversions. Your analytical skills allow you to conduct comprehensive data analysis, identifying trends and patterns that inform your marketing strategies. You are comfortable working in cross-functional teams, collaborating with product, engineering, and design to enhance marketing automation and improve overall performance. You thrive in a fast-paced environment and are eager to contribute to innovative marketing solutions that connect customers with unforgettable travel experiences.
Desirable
Experience with marketing automation tools and a deep understanding of the travel industry would be advantageous. Familiarity with A/B testing and conversion rate optimization techniques will further enhance your ability to drive results in this role.
What you'll do
As a Paid Search Marketing Manager at GetYourGuide, you will be responsible for developing and executing paid search campaigns that align with the company's mission to revolutionize the tours and activities space. You will analyze data to understand customer intent and optimize ad performance, ensuring that the right inventory is presented to potential customers. Your role will involve creating and testing various ad combinations, keywords, and landing pages to maximize engagement and conversion rates. You will collaborate closely with cross-functional teams to implement marketing strategies that are scalable and effective. Additionally, you will monitor campaign performance, adjusting strategies based on data insights to continuously improve results.
What we offer
GetYourGuide offers a dynamic work environment where innovation is encouraged. You will be part of a talented team that is passionate about transforming the travel experience for customers worldwide. The company provides opportunities for professional growth and development, ensuring that you can unlock your full potential. With a hybrid work model, you will have the flexibility to work from the Berlin HQ or remotely, fostering a healthy work-life balance. Join us in making every journey extraordinary.
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