Managing Editor • Lead

Who you are

You are a strategic and data-driven leader with a proven track record in managing and growing editorial platforms. With a deep understanding of the fashion and culture landscape, you possess critical thinking abilities and skilled communication methods that enable you to effectively lead teams and projects. Your experience includes a detailed understanding of publishing tools and analytics, as well as social marketing technology across various native platforms such as WeChat, Rednote, Douyin, and Instagram.

You have a keen ability to develop tactics and campaigns that align with business goals, focusing on audience growth, engagement, acquisition, reach, and maintenance. Your in-depth knowledge of brands, culture, and fashion allows you to spot trends across different fields and apply them effectively to your work. You are also adept at creating diverse content types, including long-form videos, social reels, and digital covers, which contribute to the development of HYPEBEAST's platforms in China.

What you'll do

As the Managing Editor at HYPEBEAST, you will lead the editorial team in crafting compelling content that resonates with our audience. You will be responsible for developing and executing editorial strategies that drive engagement and growth across our platforms. Collaborating closely with various teams, you will manage advertorials and branded content requests to support the company's revenue strategy. Your role will involve analyzing performance metrics to refine content strategies and ensure alignment with audience interests and business objectives.

You will oversee the creation of diverse content formats, ensuring that each piece is tailored to engage our audience effectively. This includes long-form articles, social media posts, and multimedia content that highlight the latest trends in fashion and culture. You will also mentor and guide team members, fostering a collaborative environment that encourages creativity and innovation. Your insights into the fashion industry will be invaluable as you work to elevate HYPEBEAST's editorial presence in the market.

What we offer

At HYPEBEAST, you will be part of a rapidly developing team that values creativity and innovation. We offer a dynamic work environment where your contributions will directly impact our growth and success. You will have the opportunity to work with a passionate team dedicated to pushing the boundaries of fashion and culture editorial. We encourage you to apply even if your experience doesn't match every requirement, as we value diverse perspectives and backgrounds.