Growth Manager • Mid-Level

Who you are

You have a strong background in digital marketing and personalization strategies, with at least 5 years of experience in managing growth initiatives. Your expertise in A/B testing and audience segmentation allows you to create tailored user experiences that drive engagement and conversion. You are familiar with AI-driven tools and have a passion for leveraging data to inform decision-making. You thrive in collaborative environments, working cross-functionally to achieve shared goals and enhance user journeys.

Desirable

Experience with Adobe Target or similar personalization platforms is a plus. Familiarity with web analytics tools and a solid understanding of user behavior will help you excel in this role. You are a lifelong learner, eager to stay updated on the latest trends in digital marketing and personalization.

What you'll do

As the Digital Growth & Personalization Manager, you will design and manage a quarterly roadmap focused on high-impact personalization workstreams. You will lead the transition from traditional A/B testing to more sophisticated automated personalization strategies, ensuring that our web presence evolves to meet user needs effectively. You will implement and oversee automated experimentation workflows using Adobe Target’s AI/ML capabilities, dynamically serving the highest-performing experiences to specific users at scale. Collaborating with various teams, you will define and build high-value audiences, ensuring that our marketing efforts are data-driven and user-centric.

What we offer

At Okta, we provide a supportive environment that encourages innovation and growth. You will have the opportunity to work with cutting-edge technologies and contribute to a mission-driven company that values identity and security. We offer competitive compensation and benefits, along with a culture that promotes diversity and inclusion. Join us in building a world where identity belongs to everyone.