About Oktopost
Empowering B2B marketing through social media insights
Key Highlights
- Headquartered in Atlanta, Georgia, USA
- Trusted by thousands of B2B marketing professionals globally
- Integrates with Salesforce, HubSpot, and other major platforms
- Offers flexible PTO and remote work options
Oktopost, headquartered in Atlanta, Georgia, specializes in B2B social media management, social listening, and employee advocacy solutions. With integrations into major marketing automation and CRM platforms like Salesforce and HubSpot, Oktopost empowers marketing teams to effectively engage with cu...
🎁 Benefits
Oktopost offers competitive salaries, equity options, flexible PTO, and a remote work policy that supports work-life balance. Employees also benefit f...
🌟 Culture
Oktopost promotes a remote-friendly culture that values data-driven decision-making and collaboration among B2B marketing professionals. The company e...
Skills & Technologies
Overview
Oktopost is hiring a Digital Marketing Manager to lead the optimization of their digital infrastructure and lead capture journey. You'll focus on website performance and conversion rate optimization while collaborating with various teams. This role requires experience in digital marketing strategies.
Job Description
Who you are
You have a strong background in digital marketing, with a focus on optimizing web performance and conversion rates. Your experience includes managing digital infrastructure and coordinating with external partners to enhance marketing efforts. You understand the importance of data-driven decision-making and have a knack for analyzing metrics to drive growth.
You thrive in collaborative environments, working closely with marketing, sales, and revenue operations teams to ensure that digital workflows are efficient and effective. Your ability to communicate clearly and coordinate with various stakeholders makes you an asset in any project. You are proactive in identifying opportunities for improvement and implementing strategies that yield measurable results.
Desirable
Experience with B2B marketing and familiarity with social media management tools will be beneficial. A background in working with agencies and managing external partnerships is a plus, as is knowledge of the latest trends in digital marketing.
What you'll do
In this role, you will take ownership of Oktopost's digital marketing strategy, focusing on optimizing the lead capture journey and enhancing website performance. You will work on conversion rate optimization initiatives, ensuring that the website is structured and maintained for maximum efficiency. Collaborating with marketing, sales, and revenue operations teams, you will develop and implement processes that streamline digital workflows and improve system handoff processes.
You will analyze website metrics and user behavior to identify areas for improvement, leveraging tools like Google Analytics to inform your strategies. Your role will involve coordinating with external agencies to execute marketing campaigns and ensure that all digital channels are aligned with Oktopost's overall marketing objectives. You will also be responsible for reporting on the effectiveness of digital initiatives and making recommendations for future improvements.
What we offer
Oktopost provides a dynamic work environment where you can grow your skills and make a significant impact on the company's digital marketing efforts. You will have the opportunity to work with a dedicated team focused on helping B2B companies succeed in their marketing strategies. The role offers a competitive salary and the chance to be part of a company that values innovation and collaboration.
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