Product Marketing Manager • Senior

Who you are

You have 5+ years of experience in product marketing, ideally within the tech or crypto sectors — you've successfully launched products and driven user engagement through innovative marketing strategies. Your analytical mindset allows you to interpret market trends and user data to inform your campaigns effectively.

You possess a deep understanding of digital marketing channels and tools, including Google Analytics and SQL — you know how to leverage data to optimize marketing performance and drive customer acquisition. Your experience working cross-functionally with product, engineering, and design teams has equipped you with the skills to ensure successful product launches.

You are a creative thinker who can define compelling positioning and messaging for products — you enjoy crafting narratives that resonate with target audiences and differentiate products in a competitive landscape. Your ability to manage multiple projects simultaneously while maintaining attention to detail is one of your key strengths.

You thrive in fast-paced environments and are comfortable with ambiguity — you enjoy the challenge of developing go-to-market strategies for new products and adapting to changing market conditions. Your collaborative spirit enables you to build strong relationships with stakeholders across the organization.

Desirable

Experience in the crypto or fintech industry is a plus — familiarity with blockchain technology and digital wallets will help you understand the unique challenges and opportunities in this space. A background in user experience design or product management can also enhance your effectiveness in this role.

What you'll do

As a Senior Product Marketer at Phantom, you will be responsible for developing and executing comprehensive marketing campaigns that drive user acquisition and engagement. You will analyze market trends and target audiences to inform your strategies, ensuring that product positioning and messaging are aligned with customer needs.

You will work closely with product, engineering, and design teams to coordinate successful product launches — your role will involve defining the go-to-market strategy and ensuring that all marketing materials are compelling and effective. You will also monitor campaign performance and make data-driven adjustments to optimize results.

In addition to product marketing, you may also engage in brand, content, influencer, and experiential marketing initiatives — your creativity will be essential in conceiving and driving innovative marketing projects that resonate with users. You will have the opportunity to impact the web3 experience of millions of users, making your contributions significant and rewarding.

What we offer

Phantom provides a dynamic work environment where you can make a real impact in the crypto ecosystem. We offer competitive compensation and benefits, along with opportunities for professional growth and development. Join us in revolutionizing how people interact with digital assets and be part of a team that values innovation and collaboration.