RAPP

About RAPP

Personalized marketing that connects brands and individuals

🏢 Media, Marketing & Advertising👥 1K-5K📅 Founded 1965📍 New York, New York, United States

Key Highlights

  • Headquartered in New York City with a global presence
  • Over 1,500 employees dedicated to creative marketing
  • Serves Fortune 500 clients across various industries
  • Focus on data-driven marketing strategies and analytics

RAPP Worldwide is a global creative marketing agency headquartered in New York City, specializing in data-driven marketing strategies that engage customers on a personal level. With a workforce of over 1,500 employees, RAPP serves a diverse portfolio of clients, including Fortune 500 companies in se...

🎁 Benefits

RAPP offers competitive salaries, equity options, generous PTO policies, and flexible remote work arrangements to support work-life balance....

🌟 Culture

RAPP fosters a culture of creativity and innovation, encouraging employees to experiment with new ideas and technologies while prioritizing data-drive...

Overview

RAPP is seeking a Director, Analytics Enablement to lead the collection and activation of analytics data for client projects. You'll provide consultation and technical solutions while leveraging tools like Google Analytics and SQL. This role requires significant experience in analytics and data management.

Job Description

Who you are

You have extensive experience in analytics and data management, ideally with a background in marketing sciences. You understand the importance of data in driving marketing strategies and have a proven track record of implementing analytics solutions that meet client needs. Your technical expertise allows you to architect and maintain tracking implementations, ensuring data accuracy and reliability. You are a strong communicator, capable of translating complex data insights into actionable strategies for clients. You thrive in collaborative environments and enjoy working with cross-functional teams to achieve common goals. You are passionate about fostering an inclusive workplace and championing individuality in your approach to analytics.

What you'll do

As the Director of Analytics Enablement, you will support the collection and activation of analytics data across various client projects. Your role involves providing consultation and technical solutions to fulfill measurement and reporting goals. You will architect, build, and maintain tracking implementations, conventions, and taxonomies, ensuring adherence to best practices. You will collaborate closely with data analysts and strategists to identify key metrics and insights that drive client growth. Additionally, you will oversee the development of technical documentation to support analytics initiatives and ensure that all team members are aligned on data strategies. Your leadership will guide the analytics team in leveraging data to create personalized marketing solutions that resonate with clients' audiences.

What we offer

At RAPP, you will be part of a dynamic and inclusive team that values creativity and innovation. We offer competitive compensation and benefits, along with opportunities for professional growth and development. You will work in a collaborative environment where your contributions directly impact client success. We encourage you to apply even if your experience doesn't match every requirement, as we believe in the potential of diverse backgrounds and perspectives.

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