Performance Marketer • Mid-Level

Who you are

You have a strong background in performance marketing, with a proven track record of developing and executing successful campaigns that drive user engagement and conversions. Your expertise in Google Ads and Facebook Ads allows you to create targeted advertising strategies that resonate with diverse audiences. You are data-driven, utilizing tools like Google Analytics to analyze campaign performance and optimize for better results. Your understanding of SEO principles helps you enhance organic visibility and complement paid efforts effectively.

You thrive in collaborative environments, working closely with cross-functional teams to align marketing strategies with business goals. Your communication skills enable you to articulate campaign objectives and results to stakeholders clearly. You are adaptable and open to experimenting with new marketing techniques, always seeking innovative ways to improve performance. You understand the importance of A/B testing and are skilled at designing experiments to refine messaging and creative assets.

What you'll do

As a Performance Marketing Manager at Smarkets, you will be responsible for driving the performance marketing strategy across various channels. You will develop and execute campaigns that target key user segments, focusing on maximizing clicks, installs, and signups for our products. Your role will involve managing relationships with agency partners to ensure effective campaign execution and performance tracking.

You will analyze campaign data to identify trends and insights, using this information to optimize ongoing efforts and inform future strategies. Collaborating with the marketing team, you will contribute to the planning of key campaigns aligned with the sporting calendar, ensuring that our messaging is timely and relevant. You will also work on enhancing our paid social, search, and display channels, continuously testing and iterating to improve performance.

What we offer

At Smarkets, we provide a hybrid working model that allows you to balance office and remote work effectively. You will have the opportunity to work from anywhere in the world for up to 20 days a year, ensuring flexibility in your work-life balance. Our office environment is designed to foster collaboration and creativity, with daily lunches provided by our in-house chef to keep you energized and focused. We celebrate merit and excellence, offering recognition and support to help you unlock your potential and grow with us.