Content Marketer • Mid-Level

Who you are

You have a strong background in content marketing and social media management, with a deep understanding of platforms like Facebook and Snapchat. Your analytical skills allow you to interpret data and trends effectively, enabling you to craft strategies that resonate with urban Indian youth. You are creative and driven, always looking for innovative ways to engage audiences and monetize content. Your experience in the entertainment industry gives you a unique perspective on audience behavior and content consumption patterns.

You thrive in a fast-paced environment and are comfortable working with cross-functional teams to achieve business goals. You have a knack for storytelling and can translate complex ideas into engaging content that captures attention. Your ability to analyze metrics and adjust strategies accordingly sets you apart as a proactive marketer. You are passionate about music and entertainment, and you understand the nuances of creating content that appeals to diverse audiences.

What you'll do

In this role, you will be responsible for developing and executing strategies to grow Viacom18's presence on social media platforms, particularly Facebook and Snapchat. You will analyze audience behavior and content trends to create engaging and monetizable content that resonates with the target demographic. Collaborating with creative teams, you will ensure that all content aligns with the brand's voice and objectives. You will also track performance metrics and adjust strategies based on data insights to maximize engagement and revenue.

You will work closely with the marketing team to integrate social media strategies into broader marketing campaigns, ensuring a cohesive approach to audience engagement. Your role will involve staying updated on the latest trends in music and entertainment, allowing you to create timely and relevant content. You will also engage with the audience through social media interactions, fostering a community around the brand. Your insights will contribute to the overall growth strategy of the Youth, Music, and English Entertainment cluster at Viacom18.

What we offer

Viacom18 offers a dynamic work environment where creativity and innovation are encouraged. You will have the opportunity to work with some of the most iconic brands in the entertainment industry, contributing to projects that reach millions of viewers. We provide competitive compensation and benefits, along with opportunities for professional growth and development. Join us in shaping the future of entertainment for urban Indian youth.