About Wpromote
Transforming brands through data-driven marketing
Key Highlights
- Headquartered in El Segundo, CA with 501-1000 employees
- Specializes in customer acquisition using the Polaris platform
- Offers unlimited PTO and half-day Fridays
- 100% paid parental leave for birth, adoption, and foster placement
Wpromote is a digital marketing firm headquartered in El Segundo, CA, specializing in customer acquisition through omnichannel campaigns. With over 500 employees, Wpromote leverages its proprietary platform, Polaris, to provide actionable insights and predictive modeling for brands like Toyota and A...
🎁 Benefits
Wpromote offers a comprehensive benefits package including unlimited PTO, 401(k) with company matching, and a 100% paid parental leave policy. Employe...
🌟 Culture
Wpromote fosters a culture of transparency and innovation, prioritizing data-driven decision-making and customer-centric strategies. The company encou...
Data Strategy • Lead
Skills & Technologies
Overview
Wpromote is hiring an Associate Director of Data Strategy to lead multi-channel data and predictive analytics projects for enterprise clients. You'll work with data solutions and analytics to enhance marketing performance. This role requires experience in data strategy and analytics.
Job Description
Who you are
You have a strong background in data strategy and analytics, with experience in leading teams and managing complex projects. Your expertise in predictive analytics and media mix modeling allows you to provide valuable insights to clients, helping them maximize their marketing performance. You understand the importance of building comprehensive data models and taxonomies that serve as a single source of truth for marketing analysis.
You possess excellent communication skills, enabling you to consult effectively with clients and collaborate with technical teams. Your ability to prioritize and orchestrate multi-channel data projects ensures that you can meet diverse client needs while advancing their measurement maturity. You are passionate about leveraging data to drive performance and are committed to fostering an inclusive work environment.
What you'll do
In this role, you will lead a team of Data Strategy Managers, guiding them in maximizing the value of Wpromote's data services. You will be responsible for planning and executing data projects that enhance client performance through data-driven insights. Your work will involve consulting on various data solutions tailored to clients' unique marketing technology stacks and business objectives.
You will collaborate closely with technical experts in analytics tagging, data engineering, and reporting to craft effective data solutions. Your role will also include managing relationships with enterprise clients, ensuring that their data needs are met and that they receive the highest level of service. You will play a key role in advancing clients' measurement maturity through innovative data strategies and analytics.
What we offer
Wpromote is committed to creating a supportive and inclusive work environment. We prioritize work-life balance and offer a range of benefits to support our employees at every stage of their careers. As a recognized Best Place to Work, we value great work and great people, and we encourage you to apply even if your experience doesn't match every requirement. Join us in making a significant impact in the world of data strategy and marketing performance.
Interested in this role?
Apply now or save it for later. Get alerts for similar jobs at Wpromote.
Similar Jobs You Might Like
Based on your interests and this role
Data Analyst
Wpromote is seeking an Associate Director, Data Analysis to lead analytic projects and extract actionable insights from data. You'll work with SQL and various data analysis techniques to support marketing initiatives. This role requires strong technical and interpersonal skills.
Data Strategy & Analytics
Wpromote is hiring a VP of Data Strategy & Analytics to lead the scaling of their DSA operation. You'll leverage your expertise in data, analytics, and measurement to enhance delivery excellence. This role requires proven leadership in data and analytics functions.
Director Of Ai And Data Strategy
Mark43 is hiring a Director of AI and Data Strategy to drive data and AI initiatives that shape business decisions. This role requires expertise in data architecture and analytics, with a focus on leveraging AI for new opportunities.
Data Scientist
Wpromote is hiring a Data Scientist to leverage statistical tools and deep learning to build innovative data solutions. You'll work with marketing data and collaborate with cross-functional teams to design machine learning workflows. This position requires experience in data science and performance marketing.
Data Strategy Lead
Arcesium is seeking a Data Strategy Lead to define and execute the integration partner strategy for their products and clients. This role involves collaborating with product managers and senior stakeholders to grow the integration partner ecosystem. Experience in data strategy and financial technology is essential.