Product Manager • Senior

Who you are

You have 5+ years of experience in product management, particularly in the digital advertising space, where you've successfully driven product strategies and optimizations. Your strong analytical skills enable you to interpret complex data sets and derive actionable insights that improve campaign performance. You are adept at collaborating with cross-functional teams, including data scientists and sales professionals, to identify market challenges and develop effective go-to-market strategies.

Your experience with A/B testing and digital marketing tools has equipped you with the knowledge to design and evaluate large-scale experiments that influence product decisions. You possess excellent communication skills, allowing you to convey technical findings clearly to both local and global stakeholders. Familiarity with RTB environments and experience working with Japanese clients are strong advantages that set you apart.

What you'll do

As the Senior RTB Product Manager at Appier, you will lead efforts to optimize RTB advertising campaigns by partnering with data scientists and campaign managers. Your role involves analyzing competitor strategies and market trends to uncover opportunities for improvement. You will drive data-informed decision-making processes that enhance campaign outcomes and support local business development initiatives.

You will be responsible for designing and evaluating A/B experiments across billions of ad requests daily, directly influencing product optimization efforts in the Japan market. Collaborating closely with Japan-based sales teams, you will identify business challenges and define product solutions that align with market needs. Your insights will help shape the go-to-market strategy, ensuring that Appier remains competitive in the rapidly evolving digital advertising landscape.

What we offer

At Appier, we provide a dynamic work environment where innovation thrives. You will have the opportunity to work with cutting-edge AI technologies and contribute to meaningful projects that impact businesses across the region. We value collaboration and encourage you to share your ideas and insights with the team. Our commitment to professional development means you will have access to resources that help you grow in your career. Join us in our mission to turn AI into ROI and make a significant impact in the world of digital advertising.