Asana

About Asana

The productivity platform that connects your team

🏢 Tech👥 1001+ employees📅 Founded 2009📍 Yerba Buena, San Francisco, CA💰 $414.4m4.2
B2BInternal toolsProductivitySaaS

Key Highlights

  • Public company since 2020 with strong market presence
  • Over 100,000 customers including Uber & Air France
  • $414.4 million raised in Series E funding
  • Global presence with offices across four continents

Asana is a productivity software company headquartered in Yerba Buena, San Francisco, CA, that provides a web and mobile application designed to help teams organize, track, and manage their work. With over 100,000 customers including Uber and Air France, Asana went public in 2020 and has raised $414...

🎁 Benefits

Asana offers comprehensive health benefits, including mental health programs and coaching, an in-house culinary program, and supportive parental leave...

🌟 Culture

Asana fosters a culture centered around collaboration and efficiency, empowering teams to transcend traditional email coordination. With a strong emph...

Skills & Technologies

Overview

Asana is seeking a Principal Product Manager to define growth strategies for AI-driven user acquisition. You'll collaborate with engineering and design teams while leveraging partnerships with leading AI companies. This role requires expertise in product management and a strong understanding of AI technologies.

Job Description

Who you are

You have 5+ years of experience in product management, with a proven track record of driving product strategy and execution. Your ability to translate customer needs into actionable roadmaps has led to impactful solutions that enhance team productivity and collaboration. You thrive in cross-functional environments, working closely with engineering, design, and data science teams to deliver exceptional products. Your experience with AI technologies, particularly in the context of user acquisition, positions you well to lead Asana's growth strategy in this emerging field. You are adept at managing partnerships with key players in the AI space, such as OpenAI and Google, and understand the nuances of integrating AI into productivity software. You are a strategic thinker who can conceptualize and iterate on product features that resonate with users and drive adoption.

Desirable

Experience with LLM interfaces like ChatGPT or Claude is a plus, as is familiarity with product-led growth strategies. You have a strong analytical mindset, enabling you to make data-driven decisions that enhance user engagement and retention. Your collaborative spirit and excellent communication skills allow you to build trust with stakeholders across various teams, ensuring alignment on product goals and execution.

What you'll do

In this role, you will own Asana's growth strategy, focusing on how users discover and adopt the software through LLM-driven channels. You will develop and execute the acquisition playbook that leverages emerging AI technologies to reach new users effectively. Collaborating with engineering and design teams, you will conceptualize and launch features that enhance user experience and drive engagement. You will also work closely with marketing and sales teams to ensure that product messaging aligns with user needs and market trends. Your role will involve continuous iteration based on user feedback and data analysis, allowing you to refine strategies and improve product offerings. You will lead critical partnerships with AI companies, defining both strategy and execution to capture significant market opportunities. Your insights will help shape Asana's position in the evolving landscape of productivity software.

What we offer

Asana provides a collaborative and inclusive work environment where you can thrive. With a hybrid work model, you will have the flexibility to work from our Vancouver office while also enjoying remote work opportunities. We are committed to building technology that drives positive change and fosters a culture of belonging. You will have access to professional development resources and opportunities to grow your career within a dynamic team. Join us in shaping the future of work management and making a meaningful impact on how teams collaborate and achieve their goals.

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