Marketing Director • Senior

Who you are

You have a proven track record in marketing leadership, ideally with over 5 years of experience in a senior marketing role. You understand the nuances of the employer/employee relationship and are passionate about human transformation. Your innovative thinking sets you apart, and you thrive in environments that challenge the status quo. You possess strong communication skills, enabling you to articulate complex ideas clearly and effectively to diverse audiences. You are comfortable working in a hybrid environment, balancing in-person collaboration with remote work. You are a team player who values collaboration and is excited to work with a diverse group of individuals who share a common mission.

Desirable

Experience in a fast-paced, innovative company is a plus. Familiarity with coaching or personal development industries would be beneficial. You have a knack for data-driven decision-making and can leverage analytics to inform your marketing strategies. A background in digital marketing and brand management will enhance your ability to succeed in this role.

What you'll do

As the Marketing Director at BetterUp, you will lead the development and execution of marketing strategies that align with our mission of human transformation. You will work closely with cross-functional teams to ensure that our marketing initiatives resonate with our target audience and drive engagement. Your role will involve overseeing the marketing budget, analyzing market trends, and identifying opportunities for growth. You will also be responsible for building and nurturing relationships with key stakeholders, both internally and externally. Your leadership will inspire your team to innovate and push boundaries in their marketing efforts, ensuring that BetterUp remains at the forefront of the industry.

What we offer

BetterUp provides a unique work environment that emphasizes personal growth and development. You will receive a personal BetterUp Coach to support your professional journey. We offer a competitive salary and benefits package, along with the opportunity to work in a collaborative and inventive culture. Our hybrid work model allows for flexibility while ensuring that in-person collaboration is prioritized when necessary. Join us for a career-defining opportunity where your work will have a meaningful impact on individuals and organizations alike.